Blake’s Hard Cider Lemonades, available in Blueberry Lemonade and Strawberry Lemonade varieties, are new craft beverages that will help to provide plenty of summer refreshment. The canned beverages are the first from the Farm Stand Series from Blake’s Hard Cider and they spotlight freshly picked produce from local farm stands.
The farm-to-can lemonades are made with a base of apple cider and all-natural lemon juice, plus real fruit infusions that deliver bold berry flavors. While both flavors can be found in six-packs in 12-ounce cans, the Blueberry Lemonade variety can also be found in single-serve 16-ounce cans. Later this year, the brand plans to expand its range of hard ciders with the Farm Stand Series.
As the demand for hard lemonade grows, beverages in other categories are evolving to explore crisp citrus flavors spiked with alcohol.
Hard Cider Lemonades
Blake’s Hard Cider Lemonades are Full of Bright Berry Flavors
Trend Themes
1. Farm-to-can - There is an opportunity for other beverage companies to create farm-to-can craft beverages that spotlight freshly picked produce from local farm stands.
2. Berry-infused Beverages - There is an opportunity for other beverage companies to create bold berry-flavored beverages made with all-natural ingredients.
3. Hard Lemonades - There is potential for the continued growth of the hard lemonade market and the exploration of crisp citrus flavors spiked with alcohol.
Industry Implications
1. Craft Beverage Industry - Craft beverage companies have the opportunity to create unique, high-quality products that feature locally sourced ingredients and bold fruit flavors.
2. Alcoholic Beverage Industry - Alcoholic beverage companies have the opportunity to explore the growing demand for hard lemonades and other citrus-flavored alcoholic beverages.
3. Fruit Farming Industry - Fruit farming companies have the opportunity to partner with beverage companies to provide locally sourced, high-quality produce for use in craft beverages.