Halo Top Honeycomb Crunch ice cream is making its debut in the UK to provide shoppers with a way to satisfy their craving for frozen treats. The product is crafted with a honeycomb-flavored dairy ice cream and infused with ample honeycomb pieces to give it a sweet, creamy and textural profile. The low-calorie ice cream comes in at 370-calories per tub to give it a guilt-free profile for shoppers to pick up and is making its way to Tesco locations with an increased rollout taking place in early January 2024.
Marketing Manager at Brand of Brothers Carys Delve commented on the new Halo Top Honeycomb Crunch ice cream saying, "Honeycomb Crunch is a tasty new addition to the Halo Top range. Not only is it a deliciously indulgent treat for the tastebuds, but there are also less than 400 calories in every tub – making it the perfect low-calorie treat. This is the first of a whole host of new flavours which we’ll be bringing to the UK market over the course of the next 12 months and we hope consumers love the Honeycomb Crunch just as much as we do."
Low-Calorie Honeycomb Ice Creams
Halo Top Honeycomb Crunch Ice Cream is Sweet and Textural
Trend Themes
1. Low-calorie Ice Creams - The rise of low-calorie ice creams offers a guilt-free indulgence for health-conscious consumers.
2. Honeycomb Flavored Treats - The popularity of honeycomb-infused products creates a unique and textural taste experience.
3. Expanded Flavor Offerings - The introduction of new flavors in the ice cream market meets consumer demand for variety and novelty.
Industry Implications
1. Frozen Desserts - The frozen desserts industry can capitalize on the growing demand for low-calorie and innovative flavor offerings, like honeycomb-infused ice creams.
2. Food Retail - Food retailers, such as Tesco, stand to benefit from the increased popularity of low-calorie ice creams by stocking a diverse range of these products.
3. Food Manufacturing - Food manufacturers have the opportunity to develop and produce new flavors, like honeycomb crunch, to cater to the evolving tastes of consumers in the ice cream market.