Pillsbury just unveiled an extensive lineup of Funfetti Oreo baking mixes, and the collection includes a Funfetti Buttermilk Pancake & Waffle Mix with Oreo Cookie Pieces.
Perfectly times to coincide with winter baking, Pillsbury has debuted a new lineup of baking mixes that combine the taste of classic Funfetti cake with Oreo cookie pieces. The collaboration between the two brands has yielded a pre-made frosting, as well as four unique baking mixes that are jam-packed with the iconic cookies and creme pieces. One of the standout mixes is the Funfetti Buttermilk Pancake & Waffle Mix with Oreo Cookie Pieces, which puts a sweet twist on a classic breakfast dish.
As Chief Operation Officer of Hometown Food Company Dan Anglemyer explains, "Funfetti fans have been adding Oreo cookies to their baked creations for years, and we're thrilled that we can celebrate those baking mashups with this new portfolio of products."
Cookie-Studded Pancake Mixes
Pillsbury Has a Funfetti Buttermilk Pancake & Waffle Mix with Oreo
Trend Themes
1. Funfetti-x Collaborations - Collaborations between the Funfetti brand and other food companies create opportunities for unique and novel baking mix products that cater to consumer's love of mashups.
2. Cookie-inspired Mixes - Cookie-inspired mixes introduce new flavors that can disrupt traditional breakfast and baking products.
3. Winter Funfetti Lineups - Winter-themed Funfetti products create seasonal appeal and limited edition offerings to drive sales.
Industry Implications
1. Food and Beverage - Companies in the food and beverage industry can leverage collaborations and innovative flavor combinations to create new and exciting baking mixes.
2. Consumer Packaged Goods - Consumer packaged goods companies can develop seasonal and limited edition product lines to capitalize on holiday and seasonal trends.
3. Retail and E-commerce - Retailers and e-commerce platforms can curate exclusive and limited edition products for their customers to drive sales and engagement.