Spring is here and Dairy Queen is celebrating the arrival of the new season with a delicious new treat: the Fruity Blast Dipped Cone.
Over the years, Dairy Queen has dropped a wide variety of flavors for its classic Dipped Cone, including Dreamsicle, Butterscotch, Cotton Candy, Cherry, and even a Churro iteration. The latest addition to this flavorful lineup is the Fruity Blast Dipped Cone. Likely a limited-time offering, the new Fruity Blast Dipped Cone has a sweet and undeniably fruity flavor. But perhaps the most exciting thing about this new dipped cone is the bright purple shell, which is utterly Instagramable.
Though Dairy Queen has not yet confirmed the nationwide rollout date for the Fruity Blast Dipped Cone, the treat has already been spotted in places like Diamondhead, Mississippi, Middletown, Massachusetts, and Warrington, Pennsylvania.
Purple-Hued Dipped Cones
Dairy Queen's New Fruity Blast Dipped Cone is Perfect for Spring
Trend Themes
1. Fruity Dessert Trend - The Fruity Blast Dipped Cone adds to the trend of incorporating bold fruit flavors into desserts and could inspire new fruit-based treats.
2. Social Media Food Trend - The bright purple shell of the Fruity Blast Dipped Cone makes it highly shareable on social media, contributing to the trend of visually appealing and Instagram-worthy food.
3. Limited-time Offer Trend - The Fruity Blast Dipped Cone being marketed as a limited-time offering plays into the trend of creating a sense of urgency and exclusivity around new menu items.
Industry Implications
1. Dessert Industry - The dessert industry could capitalize on the trend of incorporating bold fruit flavors into their products, potentially leading to new and innovative fruit-based treats.
2. Hospitality Industry - The visually appealing and highly sharable aspect of the Fruity Blast Dipped Cone could inspire other restaurants and hotels to create Instagram-worthy food items to attract customers.
3. Fast Food Industry - The trend of creating limited-time offers could be further leveraged by the fast food industry to create a sense of urgency and exclusivity around new menu items, driving sales and brand loyalty.