Just in time for summer, Luxco Inc. released a series of new Pearl Vodka flavored drinks and refreshing packaging to go along with them. The new flavors include Lime Basil and Strawberry Basil, which are both prepared with natural flavors.
The flavored vodka drinks are described as having a taste that's herbaceous and earthy, rounding out the sweet inclusion of citrus and berries with a sophisticated savory flavor.
The next iteration of flavored spirits and vodka are going beyond conventional pairings and branching out into unusual flavor combinations, as seen with these sweet and savory flavored drinks from Pearl Vodka. Since younger drinkers tend to be experimental, unconventionally flavored spirits are bound to become the norm.
Herbal Fruit Vodka
Pearl Vodka's Newest Flavored Drinks Taste Like Lime and Strawberry Basil
Trend Themes
1. Flavored Spirits - The next iteration of flavored spirits and vodka are going beyond conventional pairings and branching out into unusual flavor combinations.
2. Experimentation - Younger drinkers tend to be experimental, making unconventionally flavored spirits bound to become the norm.
3. Sophisticated Savory - Flavored vodka drinks are described as having a taste that's herbaceous and earthy, rounding out the sweet inclusion of citrus and berries with a sophisticated savory flavor.
Industry Implications
1. Beverage - With the rise of unconventional flavor combinations, the beverage industry has an opportunity to develop unique and innovative flavored spirits.
2. Alcohol - The alcohol industry can capitalize on the trend of experimentation by offering a wide range of unconventionally flavored spirits to cater to younger drinkers.
3. Packaging - As flavored spirits gain popularity, the packaging industry can provide innovative and attractive designs to enhance the appeal of these unique drinks.