While many one-for-one food initiatives provide meals for those in other countries, Fed By Threads is focused on providing food for those in the United States who are struggling to feed themselves every day.
Each item that is purchased from the company is then translated into 12 meals for food-insecure American citizens through donations by the company to both Feeding America and the Community Food Bank Of Southern Arizona (CFBSA).
Feeding America works in partnership with over 200 food banks across the United States and the CFBSA is a community organization dedicated to feeding hungry residents of the Arizona area.
The company offers apparel for men, women and children as well as greeting cards and custom printed items.
Contact Information
Fed By Threads Website
Fed By Threads on Facebook
Fed By Threads on Twitter
Food Shortage-Fighting Apparel
Fed by Threads Donates Funds to Provide Meals for Every Item Sold
Trend Themes
1. Food-insecurity Alleviating Apparel - Apparel companies can donate a portion of their sales to fight food insecurity in their community.
2. One-for-one Food Donations - Companies can implement a buy-one-give-one model to donate food to those in need.
3. Socially Responsible Consumption - Consumers can opt to purchase from companies that donate to organizations fighting food insecurity.
Industry Implications
1. Apparel Industry - Apparel companies can potentially incorporate social giving into their business model to give back to communities and engage customers in charitable action.
2. Food and Beverage Industry - Food and beverage companies can partner with organizations working to fight food insecurity in communities across the United States through charitable donations.
3. E-commerce Industry - E-commerce platforms can offer a space for socially-conscious businesses that incorporate charitable giving into their business model to reach wider audiences and scale their impact.