Emirates and PANTONE work in collaboration to present an exclusive range of golden products. The airline and Danish design brand Copenhagen Design launched a series of home goods wrapped in gold and Emirates' branding motifs.
The capsule is comprised of a selection of practical pieces including a durable keychain with a nylon build and loop structure, a folded umbrella, a hard-cover lined notebook, a handmade mug, and a cotton tote bag. Notably, the notebook is made with an integrated bookmark and ruler. All of these products are designed in a recognizable gold hue and are topped off by the PANTONE color chip. It is all available to shop now online at the Emirates Official Store.
Gold Tonal Collaborative Products
Emirates and PANTONE Join on an Exclusive Collection
Trend Themes
1. Luxurious Travel Accessories - Luxury-branded travel essentials, such as gold-tone keychains and durable umbrellas, combine style with airline branding, offering unique, high-end merchandise for travelers.
2. Designer Home Goods Collaborations - Collaborative efforts between airlines and design brands create exclusive home goods collections, merging travel ethos with upscale home decor.
3. Color-themed Product Lines - Color-centric collaborations, like the exclusive gold-hued products from Emirates and PANTONE, highlight the potential of using specific palettes to create cohesive and visually appealing product lines.
Industry Implications
1. Aviation Retail - Airlines expanding into exclusive branded merchandise cater to passengers' desires for high-quality and memorable travel souvenirs.
2. Home Decor - The crossover between travel branding and home goods provides a new niche where lifestyle meets design, offering consumers unique and practical items with a luxury touch.
3. Fashion Accessories - Introducing travel-themed fashion accessories with premium designs adds an element of sophistication and exclusivity to everyday items like keychains and tote bags.