Egg white smoothie recipes are packed with fruit and protein and for the first time ever, California juice brand Pressed is introducing an animal-free version. The Pineapple Greens Protein is a green smoothie made with apple, pineapple, banana, spinach, avocado and lemon, plus The Every Company’s bioidentical egg white protein made with precision fermentation technology. Thanks to this sustainable method, the ingredient is said to be "nearly invisible" in terms of taste and texture, meaning that no masking agents are needed to hide its presence in a formula.
Powered by animal-free egg white protein, or EVERY Protein, the green smoothie will be served for a limited time at Pressed locations in Los Angeles and New York. Each bottle of Pineapple Greens Protein has 10 grams of animal-free protein, plus other nutritional benefits.
Vegan Egg White Smoothies
Pressed Made the First Smoothie with Animal-Free Egg White Protein
Trend Themes
1. Plant-based Protein Smoothies - Creating smoothies with innovative plant-based protein sources like animal-free egg white protein presents a disruptive innovation opportunity for the food and beverage industry to cater to the increasingly popular vegan and health-conscious market.
2. Precision Fermentation Technology - The use of bioidentical proteins produced through precision fermentation technology presents a disruptive innovation opportunity in the industry to create sustainable animal-free protein alternatives.
3. Invisible Proteins - Invisible proteins that are nearly tasteless and texture-less like the animal-free egg white protein used in the Pineapple Greens Protein smoothie presents a disruptive innovation opportunity in the food and beverage industry to create products that have the nutritional benefits of protein without altering the product's taste and texture.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage innovative ingredients like bioidentical egg white protein produced through precision fermentation technology to create animal-free and sustainable protein-rich products.
2. Health and Fitness - The health and fitness industry can benefit from the development of invisible proteins like animal-free egg white protein to create nutritional supplements and smoothie blends that offer the protein benefits without altering taste or texture.
3. Sustainability - The sustainable protein industry stands to benefit from the use of precision fermentation technology, which can be used to produce bioidentical proteins like animal-free egg white protein with a reduced carbon footprint compared to traditional animal-based protein sources.