Deschutes Brewery is expanding its offerings with the NA Black Butte Porter relaunch and the introduction of a new NA version of Fresh Squeezed IPA.
The Fresh Squeezed Non-Alcoholic IPA is expertly balanced and features the same Citra and Mosaic hops found in the original Fresh Squeezed IPA, delivering citrus and fruit flavors with less than 0.5% ABV. The brewery has meticulously preserved the essence of the original IPA, ensuring that consumers can enjoy a refreshing and flavorful experience without the alcohol content.
Deschutes Brewery is also reintroducing the NA Black Butte Porter. The Porter is brewed using specialty chocolate malt, resulting in a velvety texture and creamy foam. Despite being non-alcoholic, this porter surprises the palate with complex chocolate flavors and a hint of coffee sweetness, providing a satisfying and indulgent drinking experience.
Both non-alcoholic releases from Deschutes can be purchased through participating alcohol retailers.
Ultra-Rich Non-Alcoholic Beers
Deschutes Brewery Delights Consumers with Two Non-Alcoholic Beers
Trend Themes
1. Non-alcoholic Craft Beers - Exploring flavorful alternatives to traditional alcoholic beverages with innovative brewing techniques and premium ingredients.
2. Rebranding Non-alcoholic Brews - Transforming perceptions of non-alcoholic drinks by bringing artisanal craft beer experiences to consumers without the alcohol content.
3. Non-alcoholic Flavor Innovations - Pushing the boundaries of taste profiles in non-alcoholic beverages through the incorporation of unique and distinctive flavor combinations.
Industry Implications
1. Craft Brewing - Embracing the trend towards non-alcoholic options in craft beer production to cater to a wider range of consumer preferences.
2. Beverage Retail - Adapting retail strategies to meet the growing demand for high-quality non-alcoholic beverage choices like craft NA beers in a competitive market.
3. Flavor Innovation - Driving R&D efforts in flavor development to create non-alcoholic beverages that provide complex taste experiences comparable to alcoholic counterparts.