Dell’Ugo THIS ravioli is being launched in the UK as a new product range perfect for consumers to try out as a plant-based take on a classic dish. The product comes in two options including the Dell’Ugo THIS Isn't Bacon & Cheese Ravioli and the Dell’Ugo THIS Isn't Chicken & Pesto Ravioli, which are crafted with plant-based bacon and chicken, respectively. The products are characterized by their high-quality flavor and convenience thanks to their frozen profile, and are capable of being prepared in just two-minutes to maximize ease of preparation for consumers.
CEO of Dell'Ugo Sophia Cooke commented on the Dell’Ugo THIS ravioli saying, "We have been active in the vegan world for a number of years and were the first to launch fresh filled plant based vegan pasta. Over the years we have been actively looking for a viable meat alternative that delivers. THIS! came onto our radar and we have been blown away, not just by their products, but also their can-do attitude. They have been an exciting and super positive team to work with, so we look forward to more launches in this innovative category."
Collaboration Plant-Based Raviolis
Dell’Ugo THIS Ravioli Comes in Two Flavors Options
Trend Themes
1. Frozen Plant-based Entrees - The rise of convenient, high-quality frozen plant-based meals is attracting health-conscious consumers seeking quick meal solutions.
2. Alternative Proteins - Consumers are increasingly interested in plant-based alternatives like those used in Dell’Ugo THIS Isn't Bacon & Cheese Ravioli, driving demand for innovative meat replacements.
3. Quick-preparation Foods - Foods that can be prepared in minimal time, such as the two-minute cook time of Dell’Ugo THIS ravioli, cater to the busy lifestyles of modern consumers.
Industry Implications
1. Frozen Food Industry - The industry is expanding its offerings with high-quality plant-based options that combine convenience and health benefits.
2. Plant-based Food Industry - As consumers seek sustainable and ethical eating choices, the demand for plant-based meats and meal options grows substantially.
3. Ready-to-eat Meals - The ready-to-eat meal market sees a surge in innovation with the introduction of gourmet, plant-based options that require minimal preparation time.