Festive Cranberry Pomegranate Smoothies

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Jamba is Launching Two New Cranberry Pomegranate Smoothies

Winter is cranberry season and Jamba is getting in the festive spirit with the launch of two new Cranberry Pomegranate smoothies.

Available from November 4th through January 6th (or while supplies last), the new smoothies feature winter-friendly fruits that are perfect for the holiday season. The first of the new smoothies is the Cranberry Pomegranate smoothie, which features a tart and refreshing blend of cranberry, pomegranate, and citrus flavors, and a sweet coconut whip on top. On the other hand, the new Cranberry Pomegranate Ginger smoothie combines the same cranberry, pomegranate, and citrus flavors, but adds a scoop of ginger for extra zing. This smoothie also features coconut whip at the bottom to add a touch of sweetness and balance the tart flavors.
Trend Themes
1. Seasonal Fruit Smoothies - Leveraging seasonal fruits like cranberries and pomegranates can attract consumers looking for fresh, timely flavors.
2. Holiday-themed Beverages - Holiday-themed smoothies tap into the festive spirit and encourage seasonal indulgence.
3. Ginger-infused Drinks - Incorporating ginger into beverages can appeal to health-conscious consumers seeking added zest and potential wellness benefits.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on limited-time seasonal offerings to drive short-term sales boosts.
2. Health and Wellness - Health and wellness sectors can promote nutrient-rich, ginger-infused drinks as part of a balanced diet.
3. Retail and Hospitality - Retailers and hospitality businesses can enhance customer experiences with holiday-themed menu items that create a sense of occasion.

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