As many health-conscious consumers are looking for ways to improve their overall health and wellbeing, the ancient Ayurvedic ritual of coconut oil pulling has seen a huge revival thanks to brands like Cocowhite.
Essentially, this oral detoxification ritual involves putting sesame, olive or coconut oil in the mouth upon rising and swishing it around for about 15 to 20 minutes. As well as being good for the gums and teeth, this practice is said to have a cleansing effect on the whole body. Although coconut is one of the more pleasant oils to use, some people just don't find the flavor palatable. As such, Cocowhite offers Light Lemon, Minty Fresh and Vanilla Swirl-flavored coconut oil as part of a 14-day oil pulling detox program. Unlike many chemical teeth whiteners, Cocowhite promises a brighter smile naturally.
Oil Pulling Packets
Cocowhite's Coconut Oil Pulling Packs Bring Flavor to Oral Hygiene
Trend Themes
1. Flavored Oil Pulling Packs - An opportunity for oral health brands to capitalize on by providing a wider range of flavors to cater to diverse consumer preferences.
2. Oral Detoxification Rituals - An opportunity for wellness brands to innovate and expand their product lines with various oral detoxification products.
3. Natural Teeth Whitening Solutions - An opportunity for cosmetic brands to explore and create more natural, chemical-free teeth whitening alternatives.
Industry Implications
1. Oral Health - An industry that can benefit from creating innovative ways to promote oral hygiene and wellness.
2. Wellness - An industry that can tap into the growing trend of using natural and holistic products to improve overall health and wellbeing.
3. Cosmetics - An industry that can explore and offer more natural and chemical-free alternatives for teeth whitening and other cosmetic procedures.