We previously brought you half eaten gingerbread-man cookie cutters, but ABC has now expanded their shape-maker collection to include stars, moons and hearts.
These adorable cookie cutters feature the shapes of bite-marks that make them look like the baker bit a chunk off the cookies before putting them in the oven.
Who knows, maybe the illusion of the half eaten cookies will make others weary of stealing you snacks during lunch break at school!
Implications - One of the easiest ways for a company to distinguish itself in a competitive industry is by investing in traditional products that feature a radical design. By offering consumers a familiar product in unfamiliar packaging, the company adds new life to a tried, tested, and true commodity.
Intentionally Broken Cookies
ABC Cookie Cutters Make Desserts Look Half-Eaten (UPDATE)
Trend Themes
1. Radical Design - Investing in traditional products with radical design can help companies distinguish themselves in competitive industries.
2. Familiar Product in Unfamiliar Packaging - Offering consumers a familiar product in unfamiliar packaging can add new life to a tried, tested, and true commodity.
3. Illusionary Products - Creating illusionary products, like half-eaten cookie cutters, can spark curiosity and intrigue among consumers.
Industry Implications
1. Bakery & Confectionery - In the bakery industry, incorporating radical design and illusionary products can attract customers and set a business apart.
2. Home Decor & Kitchenware - The home decor and kitchenware industry can explore the concept of familiar products in unfamiliar packaging to offer unique and novelty items to consumers.
3. Gifts & Novelty Items - The gifts and novelty items industry can capitalize on the trend of illusionary products, creating quirky and intriguing items for customers.