In two flavors (Tropical Citrus and Raspberry Mist,) Chasing Rabbits' Vitality Tea delivers clean energy and refreshment in a conveniently canned format. The beverage blends organic yerba mate and black tea extracts with non-GMO sweeteners like ribose and a slow-carb, low-glycemic beet sugar that provides stable glucose blood sugar.
The balanced, functional beverages are blood sugar-friendly and help to fuel the body in an efficient way with naturally occurring caffeine. As the brand defines it, vitality is "the human state of being strong and active.
Functional energy drink brands are placing their focus on nutrients that help with energy, focus, hydration and/or immunity, especially in the shift from products geared towards boosting energy to supporting health goals and complementing a well-rounded, healthy and active lifestyle.
Sparkling Vitality Drinks
Chasing Rabbits Vitality Tea is a Source of Clean Energy
Trend Themes
1. Functional Energy Drinks - Functional energy drink brands are focusing on nutrients that help with energy, focus, hydration and/or immunity.
2. Clean Energy Beverages - Clean energy drinks offer a healthier alternative to traditional energy drinks.
3. Blood Sugar-friendly Beverages - Beverages that help maintain stable glucose blood sugar levels are becoming more popular.
Industry Implications
1. Beverage Industry - The beverage industry must adapt to changing consumer preferences towards healthier and functional beverages.
2. Natural and Organic Food Industry - The natural and organic food industry can benefit from the rising demand for clean, nutrient-dense food and beverage options.
3. Health and Wellness Industry - The health and wellness industry can offer complementary products and services to support a well-rounded, healthy, and active lifestyle.