Arby's is going all in on burgers this season with the debut of its new BBQ Bacon Burger and the announcement that it will be keeping its other limited-time burgers on its menu on a permanent basis now.
Perfect for the chilly fall days ahead, the new BBQ Bacon Burger is a comforting combination of a thick beef patty, crispy onion strings, strips of bacon, American cheese, Smoky Q sauce, and pickles. The whole thing is also served on a toasted brioche bun for just a touch of sweetness.
If you're looking to try Arby's other burgers, the now permanent lineup also includes the Deluxe Burger and Big Cheesy Bacon Burger. With any of these burgers, you can add an extra patty as well.
Brioche Bun BBQ Burgers
Arby's is Introducing a New BBQ Bacon Burger
Trend Themes
1. Comfort-food Resurgence - In the colder months, the demand for hearty comfort foods, such as the BBQ Bacon Burger, suggests a growing consumer preference for meals that evoke a sense of warmth and satisfaction.
2. Gourmet Fast Food - The inclusion of brioche buns and specialty ingredients like crispy onion strings in fast food offerings underscores a trend towards more gourmet, upscale menu items in quick-service restaurants.
3. Permanent Limited-time Offers - Arby's decision to make previously limited-time burgers a permanent menu option reflects a trend where popular seasonal items transition to regular offerings, indicating a shift in customer expectations and menu strategies.
Industry Implications
1. Fast Food - The fast food industry continues to innovate by incorporating premium ingredients and expanding menu options to attract a broader customer base seeking quality and variety.
2. Food Service Equipment - With the introduction of more complex and gourmet menu items, food service equipment providers have the opportunity to develop advanced kitchen appliances and tools that enable efficient preparation of such offerings.
3. Condiments and Sauces - The popularity of distinctive sauces like Smoky Q in new burger releases is stimulating growth and innovation within the condiments and sauces industry, as brands look to create unique flavors that enhance dining experiences.