The BBC iPlayer allows users in the UK to watch and download TV programs from previous weeks. Until recently, the service was only available for computer download, but is now available for the iPhone, iPod touch and Nokia N96. The BBC is aiming to bring the player to as many platforms as possible, including the Nintendo Wii.
The BBC iPlayer, which enables users to watch the BBC on demand, means viewers no longer need to miss their favorite programming. The BBC iPlayer has been such a success in the UK, most people are dedicating their time to the player instead of activities they previously did online.
Internet providers have even demanded compensation from the BBC due to the increased stress it has put on the internet infrastructure, where bandwidth consumption has massively increased since the launch of the iPlayer.
With such high quality content available for free online as well as now on mobiles, what users spend their time doing online is surely going to change.
Portable TV Shows
The BBC iPlayer
Trend Themes
1. On-demand TV - The rise of on-demand TV apps like BBC iPlayer presents an opportunity for media companies to create their own apps and compete in the on-demand space.
2. Mobile Streaming - The rise of mobile streaming opportunities from the BBC iPlayer demonstrates the potential for unique mobile viewing experiences and opportunities to leverage smartphones for entertainment purposes.
3. Bandwidth Optimization - The increased stress on internet infrastructure resulting from services like BBC iPlayer demand solutions from companies that can help optimize bandwidth to support increased video streaming and video downloads.
Industry Implications
1. Streaming Services - The rise of services like BBC iPlayer present an opportunity for media companies to develop streaming apps and compete in the on-demand space.
2. Mobile App Development - The BBC iPlayer's move to mobile highlights a need for companies to prioritize mobile development and create new and innovative apps that cater to on-demand viewing needs.
3. Internet and Telecom Infrastructure - The increased stress on internet infrastructure from services like the BBC iPlayer create opportunities for companies working on optimizing bandwidth, improving latency and offering solutions for video streaming technologies.