Apples and potatoes are commonly used together in a range of cooking dishes, but TERRA brings them together for its 'Sweets & Apples' chips.
While TERRA is a brand that makes a range of real vegetable chips using root vegetables like sweet potatoes, this variety is one of a few that's enriched with fruit ingredients that are dried and not fried. Other than apples, the sweet potato chips are enhanced with a "hint of cinnamon" and other spices.
With the rise of foodie culture, many consumers are craving more sophisticated flavor blends—especially ones with sweet and savory pairings, which are easily achieved by matching up flavorful fruits and vegetables that will complement one another in terms of taste and texture.
Apple Potato Chips
These TERRA Chips Feature a Sweet Blend of Apples and Potatoes
Trend Themes
1. Sophisticated Flavor Blends - There is a demand for more sophisticated flavor blends, particularly those with sweet and savory pairings.
2. Fruit-infused Snacks - Consumers are interested in snacks that are enriched with fruit ingredients, offering a unique twist on traditional flavors.
3. Foodie Culture - The rise of foodie culture has created a growing market for innovative flavor combinations and unique snack options.
Industry Implications
1. Snack Manufacturing - Snack manufacturers can explore incorporating fruit ingredients into their product lines to meet the demand for unique and flavorful snacks.
2. Gourmet Food - The gourmet food industry can capitalize on the trend of sophisticated flavor blends by creating premium snack options with distinct and complementary flavor profiles.
3. Healthy Snacks - Healthy snack brands can embrace the opportunity to offer fruit-infused snacks as a nutritious alternative to traditional options.