Atypique, the leading Canadian ready-to-drink mocktail brand, has launched an exciting summer partnership with AJ McLean of the Backstreet Boys. The collaboration between the brand and boy band star stems from a shared passion for living life to the fullest.
AJ McLean is now the brand ambassador for Atypique and will host exclusive dance parties in Toronto and Montréal. Canadians have the chance to win VIP access through a national contest. The Atypique x AJ McLean Summer Contest is open until September 24, with weekly prizes up for grabs. Étienne Boulay, Atypique's brand ambassador, expressed excitement about celebrating the brand's lifestyle with AJ McLean: "AJ and I met in Montréal last year and we instantly connected on our decision to live choicefully. We couldn't think of a better way to celebrate the lifestyle that Atypique offers than by hosting two epic dance parties this summer."
Atypique offers a range of delicious ready-to-drink mocktails inspired by classic cocktails, catering to diverse tastes with options like Margarita, Mojito, and Gin & Tonic.