You know a social business is trying -- and really trying -- when they're on all, or at least all of the most popular social networks: enter 4GreenPs. This is a marketing company that focuses on green causes in a metrics-focused way that brings the goods when it comes to business and communications. It's CEO and Founder Lynne Anne Miller whose imprint is seemingly all over the social media networks for the brand but there's more to it.
The services offered include more than what you're used to as a public relations company. Meaning, value and a mission-driven mission are it. But more than that, it's not just an obscure green marketing campaign but the focus is on "bringing green to the mainstream," as they say.
Contact Information
4GreenPs website
4GreenPs on Facebook
4GreenPs on Twitter
4GreenPs on Google Plus
4GreenPs on LinkedIn
4GreenPs on Pinterest
Strategic Environmental Marketing
4GreenPs Focuses on Metrics and Social Causes Simultaneously
Trend Themes
1. Metrics-focused Green Marketing - Leverage data and analytics to drive green marketing campaigns and measure their impact.
2. Mission-driven Social Media Marketing - Combine social media platforms with a strong mission to engage audiences with green causes.
3. Bringing Green to the Mainstream - Develop innovative strategies to make sustainability appealing and accessible to a broader audience.
Industry Implications
1. Marketing and Public Relations - Explore new ways to incorporate green causes and metrics into marketing and PR campaigns.
2. Social Media and Digital Marketing - Utilize social media platforms and digital marketing strategies to promote green causes and drive engagement.
3. Environmental Sustainability - Identify disruptive opportunities to make sustainability more attractive and adopted by a mainstream audience.