Sunday's Finest recently launched the $150 Gold Fashioned. Gold Fashioned cocktails are spritzed with atomizer zest made from Valencia, navel, and blood oranges.
As part of its inaugural blend, the new 2022 Blend utilizes a split-base blend of three whiskeys: a 15-year Kentucky Straight Bourbon, a 9-year Kentucky Straight Bourbon, and a 6-year Indiana Straight Rye, giving it the perfect balance of richness, spice, and character.
A unique mix of Sunday's Finest Saffron Bitters (made in-house) and natural raw Fair-Trade Demerara from Malawi completes the whiskey-tasting experience. As for the bitters blend's flavor, hand-harvested Afghan saffron, wild-harvested French gentian root, and Seville orange peel provide floral and bitter citrus notes balanced by single-estate Ecuadorian cacao and grade A Tahitian vanilla, which provide warmth and spice.
$150 RTD Cocktails
Sunday's Finest Recently Launched the $150 Gold Fashioned
Trend Themes
1. $150 RTD Cocktails - Mixology-grade RTD cocktails packaged in an elegant presentation can command premium pricing, creating opportunities for the luxury beverage industry.
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3. DIY Mixology Kits - The increased demand for premium drinks and mixology-themed activities highlights an opportunity for companies to create DIY Mixology kits for an at-home, premium drinking experience.
Industry Implications
1. Luxury Beverages - The growing interest in premium, pre-mixed cocktails presents opportunities for companies to create high-quality drinks packaged in an elegant presentation.
2. Artisanal Ingredients - The trend towards in-house, hand-crafted ingredients highlights opportunities for companies to increase the accessibility and availability of artisanal ingredients, while catering to the consumer demand for unique, locally-sourced products.
3. At-home Mixology - Companies offering DIY Mixology kits that enable consumers to create premium cocktails at home are set to meet the rising demand for at-home premium drinking experiences.