NEW RELEASE >>> 2025 Trend Report
A glimpse into some of the most impactful trends of 2025!
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Top 100 Fashion Trends in February
Top 100 Fashion Trends in February
From Zodiac-Inspired Jewelry to Flattering Tennis Dresses
The February 2025 fashion showcases some innovative silhouettes, unique formulations, and tech-advanced personal care solutions. The round-up calls attention to a lot of style-forward outdoor... MORE
Artist-Created Graphic Novels
Artist-Created Graphic Novels
LISA From BLACKPINK Creates the ALTER-EGO: The Official Comic
BLACKPINK member and solo artist LISA has just launched the ALTER-EGO: The Official Comic along with the drop of her debut album dubbed Alter Ego as well. It builds on the same notion and the... MORE
Top 100 Branding Trends in February
Top 100 Branding Trends in February
From Luxury Travel Fragrances to Hotel Reward Campaigns
The February 2025 branding top list highlights some stylish marketing initiatives, as well as some campaigns centered on kindness and social good. Brooklyn Museum, for example, entered a... MORE
Cave-Like Folded Residences
Cave-Like Folded Residences
Earthscape Studio Creates the Unique Structural Wild House
Local architecture firm Earthscape Studio creates the Wild House with a sculptural exterior coated in mud plaster. This forms a dynamic cave-like interior at the farmhouse nestled in Tamil Nadu.... MORE
Japanese Workwear-Honoring Shoes
Japanese Workwear-Honoring Shoes
Kiko Kostadinov and ASICS Join on the New Gel-Kiril 3 Model
ASICS continues to grow its partnership with Bulgarian designer Kiko Kostadinov as the two present the Gel-Kiril 3 sneaker model. The silhouette is crafted as a celebration of Japanese workwear... MORE
Vibrant Tonal Lifestyle Sneakers
Vibrant Tonal Lifestyle Sneakers
The New Balance 9060 Shoe Gets a Fluorescent Colorway
New Balance introduces a new tonal iteration of the 9060 sneaker model for the Spring 2025 season with the launch of the Fluorescent colorway palette. The palette features hues of bright pink... MORE
AI-Generated Ad Tools
AI-Generated Ad Tools
X’s Grok Could Transform Marketing for Brands
AI-generated ads are the latest game-changer on X, as the platform introduces its AI assistant, 'Grok,' to streamline and supercharge brand campaigns. Designed to help marketers craft engaging... MORE
Celebratory Bath Product Collections
Celebratory Bath Product Collections
Lush’s 2025 Eid Collection Offers Festive Self-Care
Lush’s 2025 Eid Collection brings the spirit of Ramadan and Eid into your shower routine with a delightful range of fruity, fragrant, and festive products. Inspired by a beloved MENA region drink... MORE
Fit-Focused Work Boots
Fit-Focused Work Boots
Danner's Work Boots Get a High-Tech Upgrade with The BOA® Fit System
Danner's work boots just got smarter and stronger with the introduction of the 'BOA® Fit System' in two of its iconic models -- the 'Vicious BOA®' and the 'Caliper BOA®.' Designed for ultimate... MORE
Safety System Solutions
Safety System Solutions
SICK and Universal Robots are Enhancing Cobot Safety with EOAS
SICK and Universal Robots have teamed up to launch a groundbreaking safety innovation -- the 'End of Arm Safeguard' (EOAS) -- revolutionizing how humans and collaborative robots (cobots) work... MORE
Boldened Snack
Packaged snack brands are refreshing packaging portfolios to improve recognition
Trend - CPG snack brands are refreshing their packaging designs to draw more attention to their products while emphasizing standout features. These features include better-for-you ingredients and reduced environmental impact, with intent to capture younger audiences with such practices.

Insight - Younger consumers are becoming more environmentally conscious and health-focused in their purchasing decisions. There is a growing awareness of the impact of plastic waste and a desire to support brands that take active steps towards sustainability. Similarly, consumers are increasingly concerned about the ingredients in their food, seeking options free from artificial additives and high in nutritional value. Such pressures are leading to rebrand strategies to appeal to younger demographics.
Workshop Question - How might we innovate our brand's approach to packaging and product design to effectively resonate with environmentally conscious and health-focused younger consumers?
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Popularity
Activity
Freshness
Patterns
Megatrends
Apparel Manufacturing Adhesives
Apparel Manufacturing Adhesives
CreateMe Technologies x University of Warwick Focus on Circularity
CreateMe Technologies has introduced a new thermoreversible adhesive following three years of research and development. Supported by "19 patents, this innovation is designed to enhance textile... MORE
Bespoke Wooden Packaging
Bespoke Wooden Packaging
Hunter Luxury Elevates Packaging Glenlivet’s Twelve Elements Collection
Hunter Luxury has once again redefined premium packaging with its latest masterpiece -- the ultra-exclusive 'The Glenlivet: The Twelve Elements' collection. Crafted for the iconic 50-year-old... MORE
Endangered Species Billboards
Endangered Species Billboards
LG Electronics Introduced its 'Wonderbox Showcase' Competition
LG Electronics has unveiled the '2025 Wonderbox Showcase,' an esteemed 3D digital art competition open to college students. This competition calls for the creation of innovative 3D anamorphic... MORE
Sustainable Concept Timepieces
Sustainable Concept Timepieces
Panerai's eLab-ID Submersible Concept Watch is Eco-Friendly
The Panerai Submersible eLab-ID concept watch is a pioneering effort in sustainable watchmaking, utilizing 98.6% recycled materials by weight. The watch features a case, sandwich dial, and movement... MORE
Eco-Friendly Designed Scooters
Eco-Friendly Designed Scooters
NAVEE Launched its New Electric Scooters in Saudi Arabia
NAVEE launched its latest electric scooter models in Saudi Arabia, including the 'ST3 Pro,' 'GT3 Pro,' and 'V25i Pro,' marking a significant step toward eco-friendly urban mobility. These scooters... MORE
Swiss Watchmaker Startups
Swiss Watchmaker Startups
'ID Geneve' is Boasting the Importance of Sustainability
ID Geneve is a Swiss watchmaker startup that has gained recognition for its commitment to sustainable practices. The company has achieved B Corp Certification, which signifies its adherence to high... MORE
Finance-Industry Green Initiatives
Finance-Industry Green Initiatives
Standard Chartered Makes an Emissions Pledge
Standard Chartered is making a significant commitment to sustainability by "pledging to reduce emissions from its oil and gas investments by 26.9% by 2030; this initiative is a crucial part of the... MORE
Sustainability-Highliighting Watch Collections
Sustainability-Highliighting Watch Collections
G-Shock's Coexist Collection is Eco-Friendly
The Casio G-Shock Coexist Collection is a new lineup of rugged timepieces designed with sustainability at the forefront. The collection features watches crafted using recycled materials, including... MORE
Dusk Floral Coffee Carriers
Dusk Floral Coffee Carriers
The Starbucks Japan Sakura Drinkware Collection is Moody
Hanami season (cherry blossom viewing season) is just around the corner in Japan, so brands are making sure to build on its momentum as seen with the new Starbucks Japan sakura drinkware... MORE
Electronic Waste Initiatives
Electronic Waste Initiatives
The Bajaj Foundation x UNICEF Partner for a Waste-Reduction Campaign
The Bajaj Foundation, in partnership with UNICEF YuWaah, has recently launched a nationwide campaign aimed at addressing India’s growing e-waste issue. Supported by the Ministry of Environment,... MORE
Ready-to-Warm Potato Dishes
Ready-to-Warm Potato Dishes
The Nanna Tate Chilled Potato Range Expedites Meal Preparation
The Nanna Tate chilled potato range is a lineup of food products arriving in the UK just in time for National Chip Week to help consumers enjoy premium potato recipes as part of their next meal.... MORE
Hydrating Soap-Free Facial Cleansers
Hydrating Soap-Free Facial Cleansers
Kiehl's Ultra Facial Barrier-Hydrating Cleanser is Gentle
The Kiehl's Ultra Facial Barrier-Hydrating Cleanser has been added to the brand's existing Ultra Facial Line as a way to cleanse the skin that won't disrupt from the skin's natural barrier. The... MORE
Accessible Cinematic Home Projectors
Accessible Cinematic Home Projectors
The Optoma Photon Go Brings the Cinema to the Living Room
Projection technology is quickly being favored by consumers who take their home entertainment experiences seriously but often has a high price tag, so the Optoma Photon Go is arriving to offer a... MORE
Sustainable Luxury Watchstraps
Sustainable Luxury Watchstraps
Glashutte Original Added Sustainable Wristwraps to its Collection
Glashütte Original has expanded its Senator Excellence Collection with a new selection of sustainable wristwraps, offering a fresh and eco-friendly option for watch enthusiasts. These wristwraps... MORE
Upcycled Cotton Scarves
Upcycled Cotton Scarves
The Full Custom Knitted Scarf Promotes Eco-Friendly Creativity
The 'Full Custom Knitted Scarf' presents a unique blend of creativity and sustainability. Crafted from a high-quality blend of upcycled cotton and acrylic materials, it embodies eco-conscious... MORE