The You're Accepted App Helps Users Feel Comfortable Coming Out
Katherine Pendrill — September 20, 2016 — Tech
References: youreaccepted.au & starobserver.au
'You're Accepted' is a new app that helps LGBTI youth gauge how accepting their friends and family would be if they chose to come out. For many teens, choosing whether or not to publicly identify as a member of the LGBTI community can be a stressful and potentially dangerous decision. This app helps youth get a better idea of how supportive those around them would be if they did decide to come out.
You're Accepted was created as part of a collaborative effort between the youth LGBTI group Minus18 and the creative agency George Patterson Y&R. The app allows users to send an anonymous message to their social media contacts asking how accepting they would be if someone they knew came out. Those in the user's social media network can then send positive messages of support back. The user will receive all the positive messages, but negative replies will not be visible. The user can then use these messages as a gauge for how supportive their friend and family would be of their sexuality.
The app is particularly important for youth, as this stage of life is when many come to terms with their sexuality.
You're Accepted was created as part of a collaborative effort between the youth LGBTI group Minus18 and the creative agency George Patterson Y&R. The app allows users to send an anonymous message to their social media contacts asking how accepting they would be if someone they knew came out. Those in the user's social media network can then send positive messages of support back. The user will receive all the positive messages, but negative replies will not be visible. The user can then use these messages as a gauge for how supportive their friend and family would be of their sexuality.
The app is particularly important for youth, as this stage of life is when many come to terms with their sexuality.
Trend Themes
1. LGBTI Acceptance-gauging Apps - Developing apps that help the LGBTI community gauge how accepting their environment is of their sexuality. Opportunities for creative agencies and mobile app developers.
2. Safe Spaces Technology - Promoting the use of technology to create safe spaces for the LGBTI community. Opportunities for tech companies, event planners, and community organizers.
3. Social Media Acceptance Tracking - Creating a tool that tracks how accepting social media networks are of the LGBTI community. Opportunities for social media analytics companies and startups.
Industry Implications
1. Creative Agencies - Collaborating with community groups to create apps that promote LGBTI acceptance creates new business opportunities for creative agencies.
2. Mobile App Development - Developing new apps that promote LGBTI acceptance provides opportunities for mobile app development companies to expand their services.
3. Social Media Analytics - Developing a tool to track social media acceptance of the LGBTI community provides opportunities for social media analytics companies and startups to create innovative products.
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