Toyota's Yaris GR Sport GT7 Comes with a PS5 and a Video Game
Colin Smith — February 23, 2022 — Autos
References: toyota-europe & jalopnik
Toyota has debuted a new limited-edition version of its recently released 'Yaris GR Sport,' this version is the 'Yaris GR Sport GT7.' The GT7 that was added to the car's name stands for 'Gran Turismo 7,' which is an upcoming racing game for the 'PlayStation 5' gaming console.
This car will be present in the video game as well. To celebrate this, Toyota Spain is giving a free PlayStation 5 equipped with a copy of Gran Turismo 7 to customers who purchase this special edition hatchback. The car itself boasts similar performance features to the non-GT7 version with a 1.5-liter 115 horsepower hybrid-electric engine and most of the same technological features.
For customers who have had trouble finding a PlayStation 5 and happen to be on the market for a new vehicle, this bundle is an excellent way to buy a necessity while also receiving a personal entertainment gift.
Image Credit: Toyota, PlayStation
This car will be present in the video game as well. To celebrate this, Toyota Spain is giving a free PlayStation 5 equipped with a copy of Gran Turismo 7 to customers who purchase this special edition hatchback. The car itself boasts similar performance features to the non-GT7 version with a 1.5-liter 115 horsepower hybrid-electric engine and most of the same technological features.
For customers who have had trouble finding a PlayStation 5 and happen to be on the market for a new vehicle, this bundle is an excellent way to buy a necessity while also receiving a personal entertainment gift.
Image Credit: Toyota, PlayStation
Trend Themes
1. Limited-edition Bundle Marketing - Combining limited-edition products with popular gaming consoles could be a successful marketing strategy to attract customers to purchase products.
2. Product-entertainment Package Deal - Offering a personal entertainment gift with the purchase of a product could increase product sales and customer satisfaction.
3. Cross-marketing Opportunities - Collaborating with other industries to create cross-marketing opportunities could increase brand visibility and attract new customers.
Industry Implications
1. Automotive Industry - The automotive industry could benefit from collaborating with gaming companies to create limited-edition cars equipped with popular gaming consoles as an added accessory.
2. Gaming Industry - The gaming industry could capitalize on offering product bundles that include limited-edition products, such as cars, to attract customers.
3. Retail Industry - The retail industry could benefit from offering product-entertainment package deals, such as a free gaming console with the purchase of a car, to increase sales and customer satisfaction.
6.4
Score
Popularity
Activity
Freshness
