Xango Mangosteen Juice Retains Most of Its Benefits in Its Skin
Meghan Young — March 5, 2010 — Lifestyle
References: xango & coolhunting
It's always the most exotic of fruits that make the healthiest drinks--just take the Xango Mangosteen Juice, for example.
Unlike most fruits, mangosteen houses most of its beneficial properties in its skin. To curb the bitterness, the Xango Mangosteen Juice combines both the skin and the fruit. Although it may counteract a whole new array of health problems, I have to wonder whether people would spend $45 per bottle for clear skin.
Unlike most fruits, mangosteen houses most of its beneficial properties in its skin. To curb the bitterness, the Xango Mangosteen Juice combines both the skin and the fruit. Although it may counteract a whole new array of health problems, I have to wonder whether people would spend $45 per bottle for clear skin.
Trend Themes
1. Skin Health Beverages - With the trend of drinking for skin health, there is an opportunity for the beverage and wellness industries to develop innovative products that target and improve specific skin concerns.
2. Fruit Skin Utilization - The trend of utilizing fruit skin in healthy beverages creates opportunities for companies in the food industry to develop new products that are both sustainable and health-promoting.
3. Exotic Fruit-based Beverages - The trend of using exotic fruits in beverages opens up opportunities for companies in the food and beverage industry to create unique and healthy offerings that cater to consumers who seek novel and healthy products.
Industry Implications
1. Beverage - Beverage industry professionals can leverage the trend of developing beverages for skin health to create innovative products that both complement and disrupt the functional beverage market.
2. Wellness - Wellness industry professionals can embrace the trend of skin health beverages to develop new supplements, vitamins, and other products that cater to consumers' skin health concerns.
3. Food - Food industry professionals can seize the trend of utilizing fruit skin in healthy beverages to create unique food products that reduce waste and promote sustainability.
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