Hammacher Schlemmer's Wrinkle Prevention Pillowcase Reduces Creases
Laura McQuarrie — April 9, 2015 — Art & Design
There are numerous beauty creams, drinks and gadgets designed to aid with wrinkle prevention, but for the most part these products are meant to be used while a consumer is awake. Available through Hammacher Schlemmer, the Wrinkle Preventing Pillowcase takes a different approach by tackling the creation of face creases during periods of sleep.
As bizarre as this product sounds, the pillowcase was developed by a dermatologist and features hydrophobic fibers to prevent the skin from stretching and losing moisture. Since there is a huge market for anti-aging products, this pillowcase offers a wrinkle-prevention solution that doesn't require much thought or a change to a consumer's daily routine. Those looking to attain youthful skin will love that this pillow does all the hard work while they're fast asleep.
As bizarre as this product sounds, the pillowcase was developed by a dermatologist and features hydrophobic fibers to prevent the skin from stretching and losing moisture. Since there is a huge market for anti-aging products, this pillowcase offers a wrinkle-prevention solution that doesn't require much thought or a change to a consumer's daily routine. Those looking to attain youthful skin will love that this pillow does all the hard work while they're fast asleep.
Trend Themes
1. Hydrophobic Pillowcases - The trend of hydrophobic pillowcases offers a disruptive innovation opportunity in the beauty industry by preventing the formation of wrinkles during sleep.
2. Sleep-enabled Anti-aging Products - The trend of sleep-enabled anti-aging products presents a disruptive innovation opportunity in the beauty industry by providing wrinkle prevention solutions that work while consumers are asleep.
3. Innovative Wrinkle Prevention Technology - The trend of innovative wrinkle prevention technology offers a disruptive innovation opportunity in the beauty industry by leveraging advancements in textile fibers to reduce face creases during sleep.
Industry Implications
1. Beauty - The beauty industry can capitalize on the trend of hydrophobic pillowcases by incorporating them into their anti-aging product offerings.
2. Sleep Technology - The sleep technology industry can benefit from the trend of sleep-enabled anti-aging products by developing innovative solutions that improve skin health during sleep.
3. Textile Manufacturing - The textile manufacturing industry can explore the trend of innovative wrinkle prevention technology by developing advanced fibers that enhance the anti-aging properties of pillowcases and other products.
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