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$1,000 Brownie

Clean the Sky - Positive Eco Trends & Breakthroughs

When Betty Crocker Just Won't Do

— April 16, 2007 — Luxury
When Betty Crocker just won't do, you can travel to Brulee restaurant in Atlantic City, NJ to consume this indulgent brownie dessert. The brownie featured on the dessert restaurant's Crystal Menu features a dark chocolate brownie topped with Italian hazelnuts and served with ice cream, as well as a St. Louis crystal atomizer filled with a shot of expensive and rare port wine. The brownie is quite mellow for such an expensive dessert menu item, however the crystal atomizer and the port wine served with it are extravagantly over-the-top. The atomizer is yours to take home, a $750 value, after you are finished eating the most expensive chocolate brownie in the world!
Trend Themes
1. Luxury Desserts - This trend of high-end dessert offerings presents opportunities for luxury dining establishments to differentiate themselves and cater to high-end consumers.
2. Experiential Dining - The addition of unique experiences, such as an atomizer of rare port wine with a dessert, can help dining establishments stand out and create a memorable dining experience for customers.
3. Premium Ingredients - The use of rare and premium ingredients in high-end desserts can appeal to foodies and those willing to pay a premium for exclusive offerings.
Industry Implications
1. Fine Dining - Fine dining establishments can capitalize on the trend of luxury desserts and experiential dining to attract high-end customers and differentiate themselves from competitors.
2. Hospitality - Hotels and resorts can offer unique culinary experiences, such as the $1,000 brownie, to provide guests with a memorable experience and increase customer loyalty.
3. Specialty Food and Beverage - Specialty food and beverage companies can create and market premium ingredients, such as rare port wine, to high-end restaurants and consumers seeking exclusive culinary experiences.
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