World Centric Transformed from Non-Profit to For-Profit Business
Tiana Reid — January 11, 2013 — Social Good
References: worldcentric.org & bcorporation.net
Since its inception, World Centric transformed from from a non-profit organization to a viable business -- but a social and environmental business. The mission still sames the same: the certified B Corporation creates bio-compostable products.
The list of products that Palo Alto, California-based World Centric offers is lengthy: straws, utensils, trays, take-out containers, bowls, plates, toothbrushes, paper towels, souffle cups and recycled paper -- just to name a few. Their plant-based toothbrushes have previously been featured on Social Business' sister site, Trend Hunter, which showed how they created a travel-specific product in order to takle a specific waste problem. They sell their products to a variety of high-traffic environments such as events, schools, cafeteras, hospitals and restaurants.
Contact Information
World Centric website
World Centric on Facebook
World Centric on Twitter
World Centric on LinkedIn
The list of products that Palo Alto, California-based World Centric offers is lengthy: straws, utensils, trays, take-out containers, bowls, plates, toothbrushes, paper towels, souffle cups and recycled paper -- just to name a few. Their plant-based toothbrushes have previously been featured on Social Business' sister site, Trend Hunter, which showed how they created a travel-specific product in order to takle a specific waste problem. They sell their products to a variety of high-traffic environments such as events, schools, cafeteras, hospitals and restaurants.
Contact Information
World Centric website
World Centric on Facebook
World Centric on Twitter
World Centric on LinkedIn
Trend Themes
1. Bio-compostable Products - Opportunity for businesses to innovate by creating more sustainable and eco-friendly alternatives to traditional products.
2. Plant-based Toothbrushes - The development of plant-based toothbrushes presents an opportunity for companies to tap into the growing demand for eco-friendly personal care products.
3. High-traffic Environment Products - Businesses can disrupt the industry by offering bio-compostable products specifically designed for high-traffic environments such as events, schools, cafeterias, hospitals, and restaurants.
Industry Implications
1. Packaging Industry - The packaging industry can capitalize on the trend of bio-compostable products by developing sustainable packaging solutions that align with consumer preferences for eco-friendly options.
2. Personal Care Industry - The personal care industry can seize the opportunity presented by plant-based toothbrushes to cater to the increasing consumer demand for sustainable and natural personal care products.
3. Food Service Industry - In the food service industry, integrating bio-compostable products into everyday operations can help businesses reduce waste and meet consumer expectations for sustainable practices.
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