The Wood Wood 2013 Spring/Summer '3rd Movement' Explores Hippy Love
Katie Pagnotta — January 29, 2013 — Fashion
References: woodwood.dk & hypebeast
The Wood Wood 2013 Spring/Summer '3rd Movement' video compilation follows a behind-the-scenes look at the label's runway shows and the people that gravitate towards the brand.
The Wood Wood collection for this season is an ode to hippy love and consists of a slew of bohemian and loose-fit garments. The series is a hipster's dream and the video goes for a vintage and hip aesthetic. The music strumming through the video is The Beatles and this young Scandinavian brand attempts to recreate the feeling of the 'summer of love.' The collection was highly influence by British and American youth culture movements and embodies the essence of being young and free.
The '3rd Movement' video is intimate, insightful and gives the audience an insider's perspective of the fashion world. The Wood Wood 2013 Spring/Summer collection is reminiscent and its video provides a documentary-style introspection of the past.
The Wood Wood collection for this season is an ode to hippy love and consists of a slew of bohemian and loose-fit garments. The series is a hipster's dream and the video goes for a vintage and hip aesthetic. The music strumming through the video is The Beatles and this young Scandinavian brand attempts to recreate the feeling of the 'summer of love.' The collection was highly influence by British and American youth culture movements and embodies the essence of being young and free.
The '3rd Movement' video is intimate, insightful and gives the audience an insider's perspective of the fashion world. The Wood Wood 2013 Spring/Summer collection is reminiscent and its video provides a documentary-style introspection of the past.
Trend Themes
1. Bohemian Fashion - There are disruptive innovation opportunities in creating sustainable and ethically-made bohemian fashion for the youth culture market.
2. Vintage Aesthetics - There are disruptive innovation opportunities in incorporating vintage aesthetics into modern fashion designs to appeal to the hipster market.
3. Youth Culture Media - There are disruptive innovation opportunities in creating engaging and immersive youth culture fashion videos that provide behind-the-scenes insights for fashion enthusiasts.
Industry Implications
1. Fashion Design - There are disruptive innovation opportunities in the fashion design industry to create bohemian-inspired collections that resonate with youth culture.
2. Sustainable Fashion - There are disruptive innovation opportunities in the sustainable fashion industry to develop eco-friendly materials and production methods for bohemian fashion.
3. Media and Entertainment - There are disruptive innovation opportunities in the media and entertainment industry to produce high-quality, documentary-style fashion videos that cater to the interests of youth culture.
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