Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,618 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,870 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,618 cutting edge ideas.

Phygital Wine NFTs

Clean the Sky - Positive Eco Trends & Breakthroughs

WIVA by WiV Technology Merges Wine Collecting with the Blockchain

— May 13, 2022 — Tech
'WIVA' by WiV Technology is a blockchain-powered solution for digital and physical collectors of rare wine assets. Wiv Technology believes that its platform solves three main issues of the physical asset trading industry. These issues are those of transparency, ease of use, and range of opportunities. When looking at a physical asset, it can be difficult to determine the item's origin, its trading history, and many other metrics such as this. With WIVA, the entire asset is transparent due to the blockchain integration.

In terms of ease and opportunities, the fact that WiV Technology offers a single location for physical asset trading solutions means it is far easier for individuals in the community to collect, bid, and trade the digital twins of their physical items. The digital twins are then tied to their physical counterparts, meaning the entire trading process is made more efficient, transparent, and user-friendly.

Image Credit: WiV Technology
Trend Themes
1. Phygital Assets - The integration of physical and digital assets through blockchain technology creates opportunities for transparent ownership, trading and valuation.
2. NFT Marketplaces - Creating platform that allows creation, trade, and collectibility of high value digital items such as wine NFTs offers new opportunities for collectors.
3. Blockchain-powered Transparency - The use of blockchain technology to make information such as origin, trading history, and ownership of rare assets transparent unlocks opportunities for new markets.
Industry Implications
1. Wine Collecting - Blockchain technology offers wine collectors more transparent and efficient trading solutions, unlocking possibilities for higher revenue streams.
2. Digital Collectibles - Creating digital twins of physical assets and linking them through blockchain not only enables efficient trading but also offers the opportunity for new digital collectible markets.
3. Asset Trading - Using blockchain-based digital twins creates efficient and transparent opportunities for trading both physical and digital assets.
4.8
Score
Popularity
Activity
Freshness