PS Seasoning's Wing Rub Line Features Spicy, Sweet & Savory Flavors
Laura McQuarrie — March 25, 2025 — Lifestyle
References: psseasoning & specialtyfood
PS Seasoning kicked off the first day of spring by announcing a bold new wing rub line featuring globally inspired flavors like Sesame Chili Citrus. This Asian-inspired flavor is zesty and fiery with a hint of citrus and a nuttiness from sesame.
“Our new Sesame Chili Citrus, featuring the ultra-trending gochugaru chili, brings an exciting Asian-inspired blend that taps into the growing demand for international flavors," said Gretchen Miller, Senior Vice President of Marketing and Communications for PS Seasoning.
Sesame Chili Citrus is joined by versatile wing rubs like the sweet and savory PS Seasoning Chicken and Waffle Wing Rub, the Buffalo Cajun Wing Rub with Creole spices, and the Spicy Pickle Wing Rub featuring a unique fusion of dill, red pepper and vinegar for the ultimate tangy-hot pairing.
“Our new Sesame Chili Citrus, featuring the ultra-trending gochugaru chili, brings an exciting Asian-inspired blend that taps into the growing demand for international flavors," said Gretchen Miller, Senior Vice President of Marketing and Communications for PS Seasoning.
Sesame Chili Citrus is joined by versatile wing rubs like the sweet and savory PS Seasoning Chicken and Waffle Wing Rub, the Buffalo Cajun Wing Rub with Creole spices, and the Spicy Pickle Wing Rub featuring a unique fusion of dill, red pepper and vinegar for the ultimate tangy-hot pairing.
Trend Themes
1. International Flavor Fusions - A rising wave of consumer interest in globally inspired food products is driving the popularity of flavor fusions like those seen in PS Seasoning's new wing rubs.
2. Spicy-sweet Combinations - The blend of spicy and sweet flavors in culinary offerings is captivating taste buds, providing businesses with unique opportunities to create new, innovative products.
3. Asian-inspired Culinary Products - Asian flavors such as gochugaru chili are increasingly being incorporated into mainstream products, catering to adventurous consumers seeking novel taste experiences.
Industry Implications
1. Food Seasoning Industry - The food seasoning industry is experiencing transformation with the introduction of globally inspired blends that cater to diverse palates.
2. Gourmet Food Products - Gourmet food trends are being influenced by international ingredients and flavors, offering new avenues for product differentiation and market entrance.
3. Ethnic Foods Market - The ethnic foods market is expanding as consumers show an increasing desire for authentic, culturally rooted culinary experiences.
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