Moonstruck Chocolate Company Collaborated with Four Top Wineries
Laura McQuarrie — August 23, 2019 — Lifestyle
References: moonstruckchocolate & prnewswire
Knowing that wine and chocolate make a perfect pair, the Moonstruck Chocolate Company teamed up with four top wineries from the Willamette Valley to create a winery-inspired chocolate collection. The 12-piece Willamette Vallery Winery Collection of chocolate truffles is infused with varietals from the partnering wineries, including Stoller Family Estate's unoaked Vintage 2016 Chardonnay and Sokol Blosser Winery's 2018 Estate Rosé of Pinot Noir. For the project, Moonstruck Chocolate Company also worked with Erath Winery and Montinore Estate.
The alcohol-infused chocolates contain 4% ABV—meaning that consumers must be 21 or older to indulge—and offer a unique way for wine lovers to experience popular varietals like Chardonnay, Gewürztraminer, Rosé and Pinot Noir.
As a nod to wine, the wine-infused chocolate collection is packaged in elegant and giftable cork-themed packaging.
The alcohol-infused chocolates contain 4% ABV—meaning that consumers must be 21 or older to indulge—and offer a unique way for wine lovers to experience popular varietals like Chardonnay, Gewürztraminer, Rosé and Pinot Noir.
As a nod to wine, the wine-infused chocolate collection is packaged in elegant and giftable cork-themed packaging.
Trend Themes
1. Alcohol-infused Treats - Creating chocolates infused with wine or other alcoholic beverages offers a unique and indulgent experience for consumers.
2. Collaborative Branding - Partnering with wineries or other alcohol producers to create specialty chocolates can lead to innovative collaborations and expanded customer bases.
3. Gourmet Gifting - Packaging alcohol-infused chocolate collections in elegant and giftable themed packaging provides a high-end gifting option for consumers.
Industry Implications
1. Wine and Spirits - The wine and spirits industry can explore partnerships with chocolate companies to create unique products that combine the indulgence of both alcohol and chocolate.
2. Specialty Chocolate - Specialty chocolate companies can collaborate with wineries and other alcohol producers to expand their product offerings and attract new customers.
3. Gourmet Gifting - The gourmet gifting industry can capitalize on the trend of alcohol-infused chocolates by offering elegant packaging options for these luxurious treats.
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