The Resealable Nuvino Wine Pouch is Travel Friendly and Have Single Portions
Alyson Wyers — July 19, 2014 — Lifestyle
References: nuvino & coolbusinessideas
This single-serve, resealable wine pouch design allows you to travel and drink on the go with ease. Nuvino has lightweight, unbreakable packaging that is easy to bring with you whether it's the beach, camping trip or anywhere else outdoors.
The vino comes in four different flavors curated from some of the most renowned wine regions in the world. Whether you're in the mood for an Argentinean malbec, an Australian red blend, a Chilean sauvignon blanc or a South African chardonnay, you have plenty of tasty, travel-friendly options.
The brightly hued wine pouch package also means you don't need a corkscrew. Each pouch equates to a glass of wine each, so you don't even need the glass either.
The vino comes in four different flavors curated from some of the most renowned wine regions in the world. Whether you're in the mood for an Argentinean malbec, an Australian red blend, a Chilean sauvignon blanc or a South African chardonnay, you have plenty of tasty, travel-friendly options.
The brightly hued wine pouch package also means you don't need a corkscrew. Each pouch equates to a glass of wine each, so you don't even need the glass either.
Trend Themes
1. Single-serve Wine Pouches - Packaging wine in single-serve, resealable pouches creates convenience and portability for on-the-go consumers.
2. Unbreakable and Lightweight Packaging - Designing packaging that is unbreakable and lightweight presents a disruptive innovation opportunity in the beverage industry, catering to outdoor enthusiasts and travelers.
3. Curated Wine Flavors - Curating a diverse selection of wine flavors from different regions presents an opportunity for winemakers to differentiate their products and attract consumers with varying taste preferences.
Industry Implications
1. Beverage Packaging - Developing affordable, sustainable and unbreakable packaging for wines and other alcoholic beverages presents a disruptive innovation opportunity for companies in the packaging industry.
2. Outdoor Retail - Partnering with wineries or creating exclusive products to cater to outdoor enthusiasts can provide a unique market opportunity for companies in the outdoor retail industry.
3. Wine Tourism - Offering wine tastings or tours and differentiating a winery's products through innovative packaging and flavor curation can generate growth opportunities in the wine tourism industry.
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