Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,197 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,197 cutting edge ideas.

Wild Berry Cereal Updates

Clean the Sky - Positive Eco Trends & Breakthroughs

Wild Berry Froot Loops are the Brand First New Flavor in 10 Years

— May 15, 2018 — Lifestyle
Everyone's favorite childhood breakfast treat has just gotten an upgrade, with the announcement of Wild Berry Froot Loops - the cereal brand's first new flavor offering in 10 years.

The new breakfast treat features the same sugar-infused taste that's loved by both children and adults, but has been updated with berry flavors. The new cereal features sweet and tangy notes to present the consumer with a unique flavor profile that offers a slight deviation from what consumers expect from the Froot Loops, while still remaining true to the original taste.

What's more is that Wild Berry Froot Loops features a purple star, offering something a little different than the simple circle shape.


Image Credit: Kellogg's
Trend Themes
1. Fruit-flavored Cereals - Disruptive innovation opportunity: Develop new fruit-flavored cereal options to cater to the evolving taste preferences of consumers.
2. Novel Cereal Shapes - Disruptive innovation opportunity: Explore innovative shapes and designs for cereals to enhance consumer appeal and create a unique eating experience.
3. Flavor Profile Expansion - Disruptive innovation opportunity: Expand the flavor profiles of existing cereal brands to attract new consumer segments and offer more variety in the market.
Industry Implications
1. Breakfast Cereal - Disruptive innovation opportunity: Introduce new flavors and shapes to revitalize the breakfast cereal industry and capture consumers' attention.
2. Food Packaging - Disruptive innovation opportunity: Design packaging solutions that enhance the visual appeal of cereals and create a sense of excitement among consumers.
3. Snack Food - Disruptive innovation opportunity: Position fruit-flavored cereals as a convenient and nutritious snack food option for on-the-go consumers.
1.2
Score
Popularity
Activity
Freshness