Wienerschnitzel $.79 Corn Dog Ad Brings on the Brutal Humor
Vittoria Natarelli — May 9, 2010 — Pop Culture
References: wienerschnitzel & adpulp
This golden Wienerschnitzel $.79 corn dog ad features a mixed-generation couple who spend the commercial telling a series of jokes relating to the number 79, and its level of awkward equals a pretty hilarious thirty seconds.
The Wienerschnitzel $.79 corn dog ad features gems like, "I'm seventy-nine, she was born in 79." Awkward age gap couples are always funny, and this commercial is exaggerated enough to make its corny humor work.
Implications - Consumers in modern society are constantly put under new pressures each day. Products that feature humor are attractive to those who want to escape their stressful lifestyles for a second.
The Wienerschnitzel $.79 corn dog ad features gems like, "I'm seventy-nine, she was born in 79." Awkward age gap couples are always funny, and this commercial is exaggerated enough to make its corny humor work.
Implications - Consumers in modern society are constantly put under new pressures each day. Products that feature humor are attractive to those who want to escape their stressful lifestyles for a second.
Trend Themes
1. Humor in Advertising - Opportunity for brands to incorporate humor in their advertisements to attract consumers who want to escape their stressful lifestyles.
2. Exaggerated Commercials - Potential for brands to create exaggerated commercials that capture consumers' attention and make their message memorable.
3. Age Gap Couples - An opportunity for brands to leverage age gap couples in their advertisements to add humor and engage the audience.
Industry Implications
1. Fast Food - The fast food industry can use humor in their commercials to stand out and attract customers looking for a light-hearted escape.
2. Entertainment - The entertainment industry can incorporate exaggerated commercials to promote movies, TV shows, and events in a memorable way.
3. Online Retail - Online retail brands can feature age gap couples in their advertisements to connect with consumers and add humor to their marketing campaigns.
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