Little Caesars Corncob Crust Pizza Comes with Two-Liters of Butter
Michael Hemsworth — March 22, 2023 — Lifestyle
References: littlecaesars & brandeating
The Little Caesars Corncob Crust pizza has been debuted by the brand as an early April Fool's Day joke that might not become a reality, but will no doubt get avid corn fans salivating. The pizza features a traditional pizza format in the middle that's topped with corn, cheese and cilantro, but reveals a series of corncobs for the crust on each slice. Each corncob crust is topped with a pat of butter, while the promotional video declares that patrons will also receive a two-liter bottle of liquified butter with every pizza.
The Little Caesars Corncob Crust pizza makes for a great joke that is also being touted as a way for the brand to make headlines ahead of an anticipated return of its popular Pretzel Crust pizza.
Image Credit: Little Caesars
The Little Caesars Corncob Crust pizza makes for a great joke that is also being touted as a way for the brand to make headlines ahead of an anticipated return of its popular Pretzel Crust pizza.
Image Credit: Little Caesars
Trend Themes
1. Novelty Food Trends - Innovative pizza creations, like the Little Caesars Corncob Crust, can capitalize on the growing trend of consumers seeking unique and memorable food experiences.
2. Food Mashup Trends - The Little Caesars Corncob Crust pizza combines two popular food items - pizza and corn - to create a unique flavor profile, which can inspire other food companies to merge unexpected ingredients in their offerings.
3. Viral Marketing Trends - The Little Caesars Corncob Crust pizza's launch as an April Fool's Day joke went viral, highlighting the power of humor and social media in creating buzz and boosting brand visibility.
Industry Implications
1. Fast Food Industry - Fast food chains are constantly seeking to differentiate themselves from competitors with unique menu items, and innovative pizzas like the Little Caesars Corncob Crust can help attract new customers and generate excitement about the brand.
2. Food and Beverage Industry - As consumers continue to seek novel food experiences, the food and beverage industry can explore creative flavor combinations, such as the marriage of pizza and corn in the Little Caesars Corncob Crust, to stay competitive and meet consumer demands.
3. Marketing Industry - The success of the Little Caesars Corncob Crust pizza's viral marketing campaign underscores the importance of creative and engaging marketing strategies in capturing the attention of consumers and building brand loyalty.
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