This Evan Williams Amp Stand is Inspired by the Brand's Slogan
Jana Pijak — March 24, 2015 — Marketing
References: crux-retail
This Evan Williams whisky display is inspired by the brand's music-themed "Rocks in, Rock out" slogan and doubles as a clever amp stand. Designed by Crux Retail, this store shelving unit centers around a giant speaker and amp that will catch the eye of customers with an appreciation for rock music.
This stacked retail display is made up of seven portable elements. six smaller platforms that house its bottled product and a central stand that is accented with an amp and banner. Inspired by tiered concert hall or arena seating, this display celebrates music and concert culture.
Crux Retail's Evan Williams whisky display is made from corrugated paper and boasts a lithography printed construction that is adorned with the bourbon manufacturer's branding.
This stacked retail display is made up of seven portable elements. six smaller platforms that house its bottled product and a central stand that is accented with an amp and banner. Inspired by tiered concert hall or arena seating, this display celebrates music and concert culture.
Crux Retail's Evan Williams whisky display is made from corrugated paper and boasts a lithography printed construction that is adorned with the bourbon manufacturer's branding.
Trend Themes
1. Music-themed Branding - Brands can leverage music-themed branding to create unique and engaging displays that resonate with customers.
2. Concert-inspired Retail Experiences - Retailers can create immersive concert-inspired experiences through innovative retail displays that evoke the energy and excitement of live music events.
3. Sustainable Material Innovation - Exploring alternative materials such as corrugated paper for retail displays presents opportunities for sustainable and environmentally-friendly solutions.
Industry Implications
1. Retail - The retail industry can adopt music-themed displays to enhance customer engagement and create memorable shopping experiences.
2. Beverage - Beverage companies can explore concert-inspired retail displays to differentiate their products and appeal to music-loving consumers.
3. Printing and Packaging - The printing and packaging industry can innovate by developing lithography printed solutions that enhance the visual appeal of retail displays.
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