West of West Designs a Board with Flow in Mind
Jamie Danielle Munro — August 1, 2014 — Lifestyle
References: westofwest & designboom
Design company West of West has put together a surfboard for the Architecture and Design Museum of Los Angeles, with speed in mind. The board is different than most conventional designs, with the backend looking more like a sharks fin.
For the traditional surfers this board could be too modern for their liking, as it looks like it's not even fully built being half the size of an original design. The team worked hard to come up with a look that was both forward-thinking as well as practical, and the result certainly paid off. The additional ridges and curves of the board are meant to help surfers to catch waves with more ease, and also gain more momentum when flying along the surface. Hopefully this look will catch on soon.
Photo Credits: designboom, westofwest
For the traditional surfers this board could be too modern for their liking, as it looks like it's not even fully built being half the size of an original design. The team worked hard to come up with a look that was both forward-thinking as well as practical, and the result certainly paid off. The additional ridges and curves of the board are meant to help surfers to catch waves with more ease, and also gain more momentum when flying along the surface. Hopefully this look will catch on soon.
Photo Credits: designboom, westofwest
Trend Themes
1. Speed-based Surfboards - The surfboard industry must consider researching and producing speed-based designs to increase the momentum of surfers, gain more stability and flow on the water, and balance between futuristic and practical design.
2. Ridge and Curve Design - Surf industry manufacturers should consider incorporating additional ridges and curves in board designs to provide surfers with a more stable platform to catch waves with ease and speed, thereby increasing the bonding experience between the surfer, the board, and the ocean.
3. Futuristic Surfing Experience - To capture and entice the next generation of surfers, manufacturers must Consider designing and producing futuristic surfing equipment's aiming towards more speed, stability, and comfort that provides boarders with an unparalleled user experience.
Industry Implications
1. Surf Industry - Surfboard manufacturers must focus on research and development to capture the market's demand for speed-based surfboards that are designed for more flow and stability on the water.
2. Sporting Equipment Industry - The sporting equipment industry should consider designing and producing user-centered equipment aimed towards providing athletes with a unique experience.
3. Architecture and Design Industry - To keep up with the evolving customer needs, the Architecture and Design Industry may further partner with sporting equipment manufacturers to bring innovation to sporting designs that better fit user preferences.
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