GM Offers Dealer-Installed Wi-Fi Option for Cadillac CTS
Going Like Sixty — March 20, 2009 — Autos
References: reviews.cnet & autonews
BoobsInMyCaddy.com will now be available in your actual Caddy. GM’s luxury brand will offer a dealer-installed option that allows Internet access in the Cadillac CTS. Now that makes me want to rush right out and drop a bundle on a new car.
A Cadillac official says, “Now every Cadillac CTS will come with the capability to have YouTube and Facebook in the car.” But since the car is basically rolling Wi-Fi, there is no reason the drive can’t be surfing. Watch out for the guy playing “Grand Theft Auto”!
A Cadillac official says, “Now every Cadillac CTS will come with the capability to have YouTube and Facebook in the car.” But since the car is basically rolling Wi-Fi, there is no reason the drive can’t be surfing. Watch out for the guy playing “Grand Theft Auto”!
Trend Themes
1. Internet-enabled Cars - Opportunity for automotive companies to incorporate internet connectivity into their vehicles, enhancing the driving experience and offering new entertainment and communication options.
2. Dealer-installed Wi-fi - Potential for dealerships to offer Wi-Fi installation as a value-added service, attracting tech-savvy customers and increasing revenue streams.
3. In-car Entertainment - Disruptive innovation lies in developing and marketing entertainment platforms integrated into cars, providing a seamless and immersive entertainment experience on the go.
Industry Implications
1. Automotive Manufacturing - Automakers can seize the opportunity to integrate internet-enabled technologies into their vehicles, creating a competitive advantage and appealing to tech-conscious consumers.
2. Dealership Services - Dealerships can diversify their offerings by providing dealer-installed Wi-Fi as a convenient service, attracting customers looking for integrated connectivity in their vehicles.
3. Entertainment Technology - Companies specializing in in-car entertainment systems can capitalize on the demand for seamless and immersive entertainment experiences on the go by developing innovative entertainment platforms for internet-enabled cars.
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