The Mojave Warm Down Jacket Boasts a Unique Water-Repellent Fill
Laura McQuarrie — November 19, 2014 — Lifestyle
References: brooks-range & brooks-range
When the temperature drops below zero, there's nothing better than being wrapped in a warm down jacket. But the Mojave Down Jacket from Brooks-Range isn't your average down-filled jacket. Instead of regular down, the jacket is filled with water-repellent DownTek, a material that also boasts anti-microbial and anti-bacterial properties to make sure that your own body moisture is regulated while you're simultaneously shielded from the harsh elements.
Although the fill power of the DownTek is what really sets this jacket apart from other winterwear, the Mojave also has other practical features like an attached hood, cuffs that aren't too bulky, a baffled chest construction, plus a zipper chin guard. All of these small things add up to a jacket that is sure to keep you toasty warm, yet comfortable when adventuring outdoors.
Although the fill power of the DownTek is what really sets this jacket apart from other winterwear, the Mojave also has other practical features like an attached hood, cuffs that aren't too bulky, a baffled chest construction, plus a zipper chin guard. All of these small things add up to a jacket that is sure to keep you toasty warm, yet comfortable when adventuring outdoors.
Trend Themes
1. Water-repellent Fill Jackets - Brands can innovate by creating down jackets that have a water-repellent fill, providing both warmth and protection.
2. Antimicrobial Down Jackets - Down jackets that use antibacterial and antimicrobial materials can appeal to health-conscious consumers.
3. Practical Winterwear - Consumers value features such as non-bulky cuffs, chest construction, and zipper chin guard when looking for a winter jacket that is both comfortable and functional.
Industry Implications
1. Outdoor Apparel - Outdoor apparel brands can incorporate water-repellent, antimicrobial materials to cater to adventure enthusiasts looking for practical and protective gear.
2. Fashion - Fashion brands can incorporate down jackets into their collections, highlighting practical features such as non-bulky cuffs and chest construction.
3. Health and Wellness - Health and wellness brands can market antimicrobial down jackets to health-conscious consumers who prioritize both functionality and hygiene in their outerwear.
4.4
Score
Popularity
Activity
Freshness
