The Vejo Blender Makes Smoothies in 30 Seconds
Laura McQuarrie — April 23, 2021 — Lifestyle
References: vejo & wellandgood
Just as there are pod-based coffee machines that help to simplify the process of making a single cup of coffee, there's Vejo, the first pod-based blender. Getting started with the system is easy thanks to the starter kit, which pairs the compact blender with 30 pods in biodegradable packaging.
There are smoothie blends, protein blends and functional blends from the brand, as well as coffee and tea blends for a boost of energy and antioxidants. Using these pods is as simple as adding water to the unit, securing the cap and waiting just a few seconds for the blended beverages to be prepared. The ultra-portable blender system makes it easy to enjoy Tropical, Strawberry Banana and Immunity Fuel smoothies.
There are smoothie blends, protein blends and functional blends from the brand, as well as coffee and tea blends for a boost of energy and antioxidants. Using these pods is as simple as adding water to the unit, securing the cap and waiting just a few seconds for the blended beverages to be prepared. The ultra-portable blender system makes it easy to enjoy Tropical, Strawberry Banana and Immunity Fuel smoothies.
Trend Themes
1. Pod-based Blenders - The trend of pod-based blenders like Vejo presents an opportunity for simplifying the smoothie-making process for busy consumers.
2. Biodegradable Packaging - The trend of biodegradable packaging for single-use pods in Vejo's starter kit shows an opportunity for environmentally conscious packaging solutions in the food and beverage industry.
3. Functional Blends - The trend of functional blends in Vejo's pods presents an opportunity for innovation and expansion of the functional food and beverage market.
Industry Implications
1. Food and Beverage - The food and beverage industry can take inspiration from Vejo's pod-based blender technology to create convenient and innovative food and drink products.
2. Packaging - Vejo's biodegradable pod packaging sets a new standard for environmentally friendly packaging solutions in the packaging industry.
3. Health and Wellness - The functional blends in Vejo's pods highlight an opportunity for the health and wellness industry to expand their product offerings and cater to health-conscious consumers.
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