Del Monte Veggieful Riced Veggies Come in Five Options
Michael Hemsworth — September 28, 2021 — Marketing
References: delmonte & drugstorenews
The Del Monte Veggieful Riced Veggies are a new offering from the brand focused on helping consumers incorporate more veggies into their diet in a simple, delicious way. The products come in the form of the Riced Cauliflower and Broccoli Garlic and Herb, Riced Cauliflower Parmesan Herb, Riced Cauliflower Southwest, Riced Cauliflower Teriyaki and Riced Broccoli Unseasoned. Each of the products are perfect as a side dish with your choice of lunch or dinner and can be easily heated up in the microwave or on the stovetop.
Vice President of Brand Marketing for Del Monte Foods Liam Farrell spoke on the new Del Monte Veggieful Riced Veggies saying, "At Del Monte, we know consumers want healthier alternatives without compromising taste. Our deliciously pre-seasoned Veggieful Riced Veggies makes it easy for people to get well-balanced meals and enjoy eating their vegetables without the high sodium and artificial flavors.”
Vice President of Brand Marketing for Del Monte Foods Liam Farrell spoke on the new Del Monte Veggieful Riced Veggies saying, "At Del Monte, we know consumers want healthier alternatives without compromising taste. Our deliciously pre-seasoned Veggieful Riced Veggies makes it easy for people to get well-balanced meals and enjoy eating their vegetables without the high sodium and artificial flavors.”
Trend Themes
1. Pre-seasoned Veggie Rice Meals - Opportunity for companies to create more varieties of pre-seasoned vegetable rice dishes that are easy to prepare and incorporate into daily meals.
2. Ready-to-eat Vegetarian/vegan Meals - Opportunity for companies to create more ready-to-eat vegetarian/vegan meal options that are healthy, convenient, and affordable for consumers who are looking to incorporate more plant-based foods into their diets.
3. Microwaveable Side Dishes - Opportunity for companies to develop a wider range of microwaveable side dish offerings that are nutritious yet tasty, providing convenience to busy consumers.
Industry Implications
1. Prepared Foods Industry - Opportunity for companies within different sectors of the prepared foods industry to create new and innovative ways to incorporate vegetables into meals, while also offering convenience to consumers.
2. Healthy Snacks Industry - Opportunity for companies within the healthy snacks industry to create veggie rice snacks or sides that offer a healthy and satisfying alternative to traditional snack foods.
3. Frozen Food Industry - Opportunity for companies within the frozen food industry to expand their offerings to include more healthy and convenient side dishes that are easy to prepare and incorporate into meals.
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