The Menu at This London-Located Vegan Coffee Shop is Completely Dairy-Free
Alyson Wyers — September 28, 2017 — Lifestyle
References: thefieldsbeneath & instagram
While many are hopping on the vegetarian or vegan train for health fad-based reasons, others are turning to the restrictive diet for ethical purposes, which was the case at this now vegan coffee shop. Located in the Kentish Town West neighborhood of London, The Fields Beneath opened in 2012 but just in recent months have introduced dairy-free milks and animal-free food options.
Although many cafes offer alternatives to cow's milk, from large chains like Starbucks to other independent small businesses, this vegan coffee shop only uses dairy-free milks, and without compromising on the coffee quality. Their menu is also dairy-free and vegan, featuring ever-changing items including baked goods, burgers and a wide variety of other sandwiches.
Although many cafes offer alternatives to cow's milk, from large chains like Starbucks to other independent small businesses, this vegan coffee shop only uses dairy-free milks, and without compromising on the coffee quality. Their menu is also dairy-free and vegan, featuring ever-changing items including baked goods, burgers and a wide variety of other sandwiches.
Trend Themes
1. Veganism in Cafes - The rise of vegan cafes that offer dairy-free milk and vegan food options presents an opportunity for businesses to tap into the growing demand for plant-based alternatives.
2. Ethical Veganism - Cafes that cater to ethical reasons for veganism, like The Fields Beneath, create a niche market for businesses looking to align their offerings with ethical consumer values.
3. Dairy-free Menu - Cafes focusing on a completely dairy-free menu, such as The Fields Beneath, have the potential to disrupt the traditional coffee shop industry by providing alternative options for those with dietary restrictions or preferences.
Industry Implications
1. Cafe Industry - The rise of fully vegan cafes presents a disruptive opportunity for traditional cafes to adapt their menus and cater to the growing vegan customer base.
2. Plant-based Food Industry - The increasing demand for dairy-free and vegan options in cafes creates opportunities for plant-based food companies to supply products and ingredients to meet this demand.
3. Alternative Milk Industry - The trend of vegan cafes offering dairy-free milk alternatives opens up opportunities for alternative milk producers to expand their market reach and partnerships with such businesses.
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