Entering Urban Interiorites is Like Setting Foot in a Whale's Mouth
Amelia Roblin — June 13, 2011 — Art & Design
References: archinect & design-milk
Few buildings massage your sense of sight like the Urban Interiorites does, and what began as an imaginative student project has become a living breathing reality.
The conceptual cafe houses a sake bar, a sushi restaurant and a lounge, designed especially for the unique culture of youth in Harajuku district of Japan. The boxy, albeit sensational, exterior stands out in a remarkable way on this bustling city block, but the way such burgeoning oceanic motifs and patterns translate into the inside of the structure creates an otherwordly atmosphere.
Students from the University of Pennsylvania School of Design worked together to create a space in which the architecture and the furniture could become one. The result is that the Urban Interiorites venue incorporates a peculiar yet compelling feast of visual stimuli that seems to suck inspiration from the human body and underwater organisms.
The conceptual cafe houses a sake bar, a sushi restaurant and a lounge, designed especially for the unique culture of youth in Harajuku district of Japan. The boxy, albeit sensational, exterior stands out in a remarkable way on this bustling city block, but the way such burgeoning oceanic motifs and patterns translate into the inside of the structure creates an otherwordly atmosphere.
Students from the University of Pennsylvania School of Design worked together to create a space in which the architecture and the furniture could become one. The result is that the Urban Interiorites venue incorporates a peculiar yet compelling feast of visual stimuli that seems to suck inspiration from the human body and underwater organisms.
Trend Themes
1. Oceanic-inspired Architecture - Disruptive innovation opportunities lie in designing and building structures that incorporate oceanic motifs and patterns to create a unique and captivating atmosphere.
2. Fusion Hospitality Venues - There is an opportunity to disrupt the hospitality industry by combining multiple concepts, such as a sake bar, sushi restaurant, and lounge, into a single venue that caters to a specific cultural or demographic niche.
3. Sensory-driven Experiences - Creating spaces that stimulate multiple senses, like the Urban Interiorites does with its captivating visuals, invites disruptive innovation in designing immersive and memorable experiences.
Industry Implications
1. Architecture and Construction - Disruptive innovation opportunities can be found in the architectural and construction industry by incorporating unconventional motifs and patterns inspired by nature, such as oceanic themes.
2. Hospitality and Food Services - The hospitality and food services industry can benefit from disruptive innovation by creating fusion venues that offer a unique combination of dining and entertainment experiences tailored to specific cultural or demographic groups.
3. Experience Design and Events - There is an opportunity for disruptive innovation in experience design and events by creating sensory-driven spaces that evoke emotions and leave a lasting impression on visitors.
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