UNLIMEAT Launches its Korean BBQ Lineup at Sprouts Stores
Kanesa David — July 23, 2024 — Lifestyle
References: unlimeat.co & plantbasednews.org
UNLIMEAT has recently expanded its reach by launching a new range of vegan Korean BBQ products at Sprouts Farmers Market, significantly broadening the brand's market presence. This strategic partnership, announced earlier this month, will introduce UNLIMEAT's innovative plant-based offerings to approximately 400 Sprouts locations nationwide.
The new product lineup includes Original Flavor Korean BBQ, Pulled Pork, and Bulgogi. Each product is designed to provide a flavorful and protein-rich alternative to traditional Korean BBQ, catering to vegan and health-conscious consumers.
“We are thrilled to introduce our products to the mainstream US market through Sprouts,” said Ryan Chung, CEO of UNLIMEAT, in a statement. “Korean food is experiencing a surge in popularity. […] I believe it’s the perfect time to introduce our products.”
All items in the Korean BBQ range are made using upcycled ingredients that were previously going to waste.
Image Credit: Colleen Michaels
The new product lineup includes Original Flavor Korean BBQ, Pulled Pork, and Bulgogi. Each product is designed to provide a flavorful and protein-rich alternative to traditional Korean BBQ, catering to vegan and health-conscious consumers.
“We are thrilled to introduce our products to the mainstream US market through Sprouts,” said Ryan Chung, CEO of UNLIMEAT, in a statement. “Korean food is experiencing a surge in popularity. […] I believe it’s the perfect time to introduce our products.”
All items in the Korean BBQ range are made using upcycled ingredients that were previously going to waste.
Image Credit: Colleen Michaels
Trend Themes
1. Upcycled Ingredients - The use of upcycled ingredients in vegan products reflects a growing commitment to sustainability and food waste reduction in the industry.
2. Mainstream Vegan Alternatives - The rising placement of vegan products in mainstream grocery stores indicates a shift towards broader acceptance and accessibility of plant-based diets.
3. Global Cuisine Adaptation - Integrating global cuisines like Korean BBQ into vegan offerings showcases the evolving consumer interest in diverse and authentic flavor experiences.
Industry Implications
1. Plant-based Food Manufacturing - Success in creating flavorful vegan alternatives points to innovative approaches in plant-based food manufacturing.
2. Sustainable Food Production - Utilizing upcycled ingredients in popular food products highlights advancements in sustainable food production methods.
3. Retail Grocery Market - Expanding the availability of specialized vegan products in major grocery chains emphasizes the growing inclusivity within the retail grocery market.
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