Carl's Jr. is Testing Out a Range of Burgers with Unexpected Toppings
Katherine Pendrill — April 18, 2016 — Lifestyle
References: brandeating
In an effort to cater to customers who are constantly looking for outrageous fast food creations, Carl's Jr. is testing out a range of burgers with unexpected toppings. While the chain has experimented with hybrid dishes in the past, its latest creations are unlike anything customers have seen before.
The experimental burger range was revealed to the staff at E! back in February when the team was given a tour of the Carl's Jr. headquarters. Each of the new burgers features unexpected toppings taken from other popular dishes. There are three new Thickburger creations, including one with meatballs, one with mac n' cheese and one with pepperoni slices. There is also a hybrid burrito-burger topped with seasoned ground beef, tortilla chips and pepper jack cheese.
While there is no word on whether the hybrid burgers will ever make it to the Carl's Jr. menu, the experimental creations demonstrate the kinds of ingredients the chain is using to attract new customers.
The experimental burger range was revealed to the staff at E! back in February when the team was given a tour of the Carl's Jr. headquarters. Each of the new burgers features unexpected toppings taken from other popular dishes. There are three new Thickburger creations, including one with meatballs, one with mac n' cheese and one with pepperoni slices. There is also a hybrid burrito-burger topped with seasoned ground beef, tortilla chips and pepper jack cheese.
While there is no word on whether the hybrid burgers will ever make it to the Carl's Jr. menu, the experimental creations demonstrate the kinds of ingredients the chain is using to attract new customers.
Trend Themes
1. Outrageous Fast Food Creations - There is a trend of fast food chains creating unique and unexpected menu items to attract customers.
2. Hybrid Menu Items - Fast food chains are experimenting with hybrid menu items, combining popular dishes and flavors to create unique offerings.
3. Unconventional Toppings - Fast food chains are using unconventional toppings on burgers, such as mac n' cheese and meatballs, to attract customers.
Industry Implications
1. Fast Food Industry - The fast food industry has the opportunity to innovate and create unique menu items to appeal to customers who are looking for new and exciting food options.
2. Food and Beverage Industry - The food and beverage industry has an opportunity to innovate by leveraging unconventional ingredients and creating new food experiences for customers.
3. Casual Dining Industry - The casual dining industry can capitalize on the trend of outrageous fast food creations by creating their own unique menu items that cater to customers seeking new and exciting food options.
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