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Ultra-Moisturizing Body Washes

Clean the Sky - Positive Eco Trends & Breakthroughs

Olay's Ultra Moisture Body Wash is Packed with Vitamin B3 Complex

— June 1, 2020 — Lifestyle
Olay launches an Ultra Moisture Body Wash that is packed with Vitamin B3 Complex nutrients that make the skin look and feel healthy. It's new advanced formula leaves the skin silky smooth and thoroughly hydrated with a luxurious fragrance. Recognizing the harmful impacts of dehydrated skin, the brand repairs and retains a healthy state of the skin's surface with every wash.

The proprietary Vitamin B3 Complex strengthens the skin and locks in natural moisture for a long lasting benefit. The seven unique new scents include avocado oil, sea salt, coconut oil, shea butter, and almond milk. The formula targets what causes the dryness of the skin right at the source to treat it properly and it is proven to visually transform within just 14 days.


Image Credit: Olay
Trend Themes
1. Ultra-moisturizing Body Washes - Disruptive innovation opportunity: Develop body washes with advanced formulas and nutrient-rich ingredients to provide intense hydration and transform the skin's texture within a short period.
2. Vitamin B3 Complex Nutrients - Disruptive innovation opportunity: Integrate Vitamin B3 Complex nutrients into skincare products to strengthen the skin, retain moisture, and promote a healthy state of the skin's surface.
3. Luxurious Fragrances - Disruptive innovation opportunity: Create body washes with unique and indulgent scents to enhance the sensory experience and appeal to consumers seeking a luxurious bathing ritual.
Industry Implications
1. Skincare - Disruptive innovation opportunity: Develop innovative skincare products infused with advanced formulas and targeted ingredients to address specific skin concerns, such as dryness and dehydration.
2. Personal Care - Disruptive innovation opportunity: Explore the personal care industry to create body washes with unique fragrances and textures, delivering a premium and enjoyable bathing experience.
3. Beauty - Disruptive innovation opportunity: Combine skincare and beauty trends by offering body washes that not only cleanse but also provide nourishing benefits, appealing to consumers looking for multifunctional products.
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