Merge by Oregon Manifest Integrates Tools into Its Frame
Meghan Young — July 29, 2014 — Lifestyle
References: horsecycles & psfk
While cities endeavor to encourage its citizens to ride bicycles more, shareable systems and better lanes don't address all of the reasons why people would rather drive their cars or take public transit; enter the ultimate urban bicycle. Dubbed Merge, it boasts a frame that integrate some crucial daily tools that include a two-wheeled Swiss army knife cargo, lighting and security that is all available at a moment's notice. Of course, it also incorporates a USB port hooked up to a generator on the front wheel to charge small devices when needed.
The ultimate urban bicycle was designed by Brooklyn-based industrial designer Pensa and custom bike-builder Horse Cycles for the 2014 edition of The Bike Design Project, which encourages the teams to problem solve for riding issues specific to their home cities.
The ultimate urban bicycle was designed by Brooklyn-based industrial designer Pensa and custom bike-builder Horse Cycles for the 2014 edition of The Bike Design Project, which encourages the teams to problem solve for riding issues specific to their home cities.
Trend Themes
1. Integrated Tools - Opportunity for disruptive innovation in designing bicycles with integrated tools for urban commuters.
2. Smart Technology - Opportunity for disruptive innovation in incorporating smart technology into bicycles for improved functionality.
3. Urban Mobility - Opportunity for disruptive innovation in creating bicycles specifically tailored for urban mobility needs.
Industry Implications
1. Bicycle Manufacturing - Opportunity for disruptive innovation in the bicycle manufacturing industry by developing integrated tool solutions for urban cyclists.
2. Urban Transportation - Opportunity for disruptive innovation in the urban transportation industry by offering smart bicycles as an alternative mode of commuting.
3. Consumer Electronics - Opportunity for disruptive innovation in the consumer electronics industry by designing and integrating smart technologies into bicycles.
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