UGG's New Thigh-High Design Updates Its Classic Boot Style
Madison Mackay — January 18, 2018 — Fashion
UGG's new thigh-high design was released at this year's Fashion Week in Paris.
A new take on the world famous boot, this bold new design reaches extreme heights. Originally made in Australia to be worn on the beach after surfing, UGG became a household name around the entire world. Although UGG is constantly releasing new variations of the boot, this one has caught the eye of the fashion world. The new style is offered in three versions for both men and women: a black boot with beige fur lining, a dark tan with white fun lining, and the classic light tan color.
Covering the entire leg, UGG's new thigh-high design is made to keep the consumer warm and comfortable from toe to thigh.
A new take on the world famous boot, this bold new design reaches extreme heights. Originally made in Australia to be worn on the beach after surfing, UGG became a household name around the entire world. Although UGG is constantly releasing new variations of the boot, this one has caught the eye of the fashion world. The new style is offered in three versions for both men and women: a black boot with beige fur lining, a dark tan with white fun lining, and the classic light tan color.
Covering the entire leg, UGG's new thigh-high design is made to keep the consumer warm and comfortable from toe to thigh.
Trend Themes
1. Thigh-high Boots - The trend of thigh-high boots is disrupting the fashion industry by offering a bold and statement-making alternative to traditional boot styles.
2. UGG Variations - The trend of UGG continuously releasing new variations of their classic boot style presents opportunities for disruptive innovation in the footwear industry by providing updated and contemporary designs to cater to changing consumer preferences.
3. Extreme Heights - The trend of designing boots that reach extreme heights opens possibilities for disruptive innovation in the footwear market by offering unique and attention-grabbing styles that push the boundaries of traditional boot designs.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of thigh-high boots by incorporating this bold style into their collections, attracting fashion-forward consumers seeking statement footwear.
2. Footwear - The footwear industry can explore disruptive innovation opportunities by developing thigh-high boot designs that combine comfort, functionality, and fashion, catering to consumers' desire for standout footwear options.
3. Australian Surf Lifestyle - The Australian surf lifestyle industry can leverage the trend of UGG's thigh-high boots by marketing them as versatile and stylish accessories that complement the beachside culture, expanding their product offerings beyond traditional beachwear.
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