UberDRIVE is Training Tool to Enhance Navigational Skills
Corinne Guirgis — June 13, 2015 — Tech
References: newsroom.uber & techcrunch
Ridesharing giant Uber is taking a major step in addressing customer concerns with its newest venture, UberDRIVE, an interactive game for iOS designed to enhance driver's navigational skills without using up their gas. While Uber has revolutionized the taxi and transit industry with its affordable rates and convenient ordering options including pre-registered credit cards, fare splits and direct driver contact, the company has fallen short in driver training due to its massive network.
Despite the app's GPS capabilities, it is not uncommon for Uber drivers to have limited knowledge of the surrounding areas, a problem which has resulted in widespread complaints on social media. UberDRIVE, a mobile game for iOS, is the company's proactive solution, which will "help drivers figure out how to maneuver through city streets, starting with San Francisco," according to TechCrunch.
UberDRIVE Players will operate as Uber drivers, picking up and dropping off digital customers while mapping their way through city streets and obstacles. Players will also earn points throughout the game as they find the most efficient routes. The more points a player earns, the more chances they have to unlock better cars and new areas of the city.
While Uber has often been recognized for its revolutionary approach to technology, UberDRIVE will surely follow suit with its fun and friendly approach to job training.
Despite the app's GPS capabilities, it is not uncommon for Uber drivers to have limited knowledge of the surrounding areas, a problem which has resulted in widespread complaints on social media. UberDRIVE, a mobile game for iOS, is the company's proactive solution, which will "help drivers figure out how to maneuver through city streets, starting with San Francisco," according to TechCrunch.
UberDRIVE Players will operate as Uber drivers, picking up and dropping off digital customers while mapping their way through city streets and obstacles. Players will also earn points throughout the game as they find the most efficient routes. The more points a player earns, the more chances they have to unlock better cars and new areas of the city.
While Uber has often been recognized for its revolutionary approach to technology, UberDRIVE will surely follow suit with its fun and friendly approach to job training.
Trend Themes
1. Gamified Training - Disruptive innovation opportunity: Develop interactive games and mobile apps to train employees in various industries.
2. Navigation Technology - Disruptive innovation opportunity: Create advanced GPS and mapping technologies to improve drivers' navigational skills in the transportation industry.
3. Personalized Learning - Disruptive innovation opportunity: Build customizable training tools that cater to individual learning needs and styles across different sectors.
Industry Implications
1. Transportation - Disruptive innovation opportunity: Integrate interactive training tools into ridesharing platforms to enhance driver skills and improve customer satisfaction.
2. Technology - Disruptive innovation opportunity: Develop innovative mobile games and apps for skill enhancement and training purposes in various industries.
3. Education - Disruptive innovation opportunity: Apply gamification principles and interactive learning techniques to promote effective and engaging employee training programs.
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