U.S. Theaters Get Social Media Friendly With Tweet Seats
Michael Hines — December 9, 2011 — Unique
There may soon come a time when movie theaters and opera houses all offer guests the option of "tweet seats." Tweet seats, as the name implies, are seats reserved for guests who would like to live tweet whatever it is they're watching.
The idea of a tweet seat may sound ridiculous, but many venues across the country have already rolled out their own Twitter sections. Playhouses in North Carolina, Connecticut and Ohio have all opened tweet seats. The new seats are part of a growing pattern that is seeing older forms of entertainment, like plays and musicals, use social media to connect with fans and spread the word about shows. Here's hoping that if tweet seats ever make the jump from the theater to the movie theater that they're in the far, far back.
The idea of a tweet seat may sound ridiculous, but many venues across the country have already rolled out their own Twitter sections. Playhouses in North Carolina, Connecticut and Ohio have all opened tweet seats. The new seats are part of a growing pattern that is seeing older forms of entertainment, like plays and musicals, use social media to connect with fans and spread the word about shows. Here's hoping that if tweet seats ever make the jump from the theater to the movie theater that they're in the far, far back.
Trend Themes
1. Social Media Integration - Movie theaters and opera houses have the opportunity to integrate social media in their entertainment experiences by offering dedicated tweet seats.
2. Digital Audience Participation - Tweet seats are part of a growing trend that is seeing older forms of entertainment use digital technology to engage audiences and create unique experiences.
3. Real-time Interaction - The concept of tweet seats reflects the trend towards real-time, immediate interaction between performers and audiences, creating opportunities for immersive performances and broader engagement.
Industry Implications
1. Entertainment - The entertainment industry can adopt tweet seats, integrating social media and digital technology to create new experiences and engage audiences in real-time.
2. Technology - Technology companies have the opportunity to create specialized tools and services for theaters and other entertainment venues to incorporate digital audience participation into their productions.
3. Marketing and Advertising - Marketing and advertising firms can leverage the trend of tweet seats and social media integration in live entertainment to reach wider audiences and create new promotional opportunities.
2.5
Score
Popularity
Activity
Freshness
